Marketing Manager – Performance Marketing

Job not on LinkedIn

🔥 1 hour ago

🇮🇳 India – Remote

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 13%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Maker Lab

WebsiteLinkedInAll Job Openings

51 - 200 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Maker Lab is a company that specializes in providing top-tier talent to enhance collaboration and performance within teams. Founded in 2015, Maker Lab offers embedded teams and studio on-demand services to transform brands through social-first strategies and brand building. They leverage AI to precisely match global, pre-vetted talent to meet client needs. Maker Lab focuses on in-housing content creators and social strategists, enabling seamless results for businesses by bringing cultural trends and hyperlocal content into their brand-building processes.

📋 Description

• Translate high-level product strategies into comprehensive and actionable media briefs • Serve as the central point of contact for media agency activation and operations teams to ensure flawless campaign execution • Develop and manage multi-channel traffic and conversion forecasts • Monitor real-time investment pacing and identify opportunities for optimisation or anomaly resolution • Track GStore inventory and flag out-of-stock risks • Own the Learning Agenda roadmap • Coordinate A/B testing, experimentation, and creative refreshes with agency partners • Document test results and integrate learnings into overarching strategy • Consolidate complex performance data across the digital stack • Create data-driven narratives on traffic and sales performance • Establish regular Direct Response reporting for leadership and cross-functional stakeholders • Provide key learnings and strategic recommendations • Define methods and timelines for strategic implementation • Coordinate product, marketing, and sales teams • Ensure digital marketing activities comply with internal policies, privacy regulations, and brand safety guidelines

🎯 Requirements

• BA/BS degree or equivalent experience • 6+ years of experience in Performance Marketing or Paid Media Operations, with a documented track record of driving bottom-of-funnel conversions (sales/activations) • Hands-on experience or deep oversight of performance media buying via platforms like Google Ads (Search, Display, YouTube) • Experience designing and managing structured Learning Agendas (A/B testing, incrementality testing) • Advanced proficiency in Google Sheets/Excel and the ability to synthesise raw data into performance narratives • Proven ability to manage complex forecasting and budget pacing for high-spend accounts • Experience working directly with media agencies, including writing briefs and holding teams accountable to KPIs and pacing • Experience in the consumer electronics industry or high-volume e-commerce • Expert-level knowledge of full-stack media platforms • Familiarity with analytics and data visualisation tools for building automated performance dashboards • Experience managing media across multiple markets • Exceptional verbal and written English communication and presentation skills • Ability to work in an APAC-friendly time zone, starting at 5:30 a.m. IST