CRO Analyst

Job not on LinkedIn

🔥 2 hours ago

🗣️🇧🇷🇵🇹 Portuguese Required

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Logo of WEBJUMP

WEBJUMP

201 - 500 employees

Founded 2007

🤝 B2B

🛍️ eCommerce

📣 Marketing

B2B • eCommerce • Marketing

WEBJUMP is a digital marketing agency that specializes in providing innovative online marketing solutions, including search engine optimization (SEO), social media marketing, and content creation. The company focuses on helping businesses enhance their online presence and achieve better visibility and engagement with their target audience. Through data-driven strategies and creative campaigns, WEBJUMP aims to drive traffic and generate leads for its clients.

📋 Description

• Monitor and analyze data daily to optimize digital channels, focusing on new customer acquisition and repeat purchases • Design dashboards and operational control systems • Promote a data-driven culture within the e-commerce team • Use and analyze heatmaps • Create A/B tests to validate hypotheses • Map campaign communication slots and perform optimizations • Collaborate with the Design team to create advertising assets, content, and communications • Map and analyze conversions using attribution models • Produce reports to track results and present action plans • Work in a dedicated squad with the Marketing, Performance, Analytics and Development teams • Act as the in-house specialist for the Adobe Target solution

🎯 Requirements

• Experience in Performance Marketing • Strong experience with e-commerce • Knowledge of HTML, CSS and JavaScript • Familiarity with the UX process: problem definition, UX research, ideation, prototyping, usability testing and QA • Excellent data analysis skills • Proficiency in Excel and SQL • Knowledge of Inbound and Outbound Marketing • Knowledge of RD Station Marketing • Knowledge and experience with A/B testing • Experience with Google Analytics, Google Optimize and Google Tag Manager • Familiarity with website optimization tools such as UserTesting, Hotjar, Optimizely, VWO or similar • Knowledge of the digital marketing ecosystem, especially e-commerce and performance • Advanced English • Microsoft Office suite • Plus: certification in Digital Marketing with a focus on performance • Plus: Adobe Target Professional certification • Plus: experience with or certification in Adobe Target, Marketo Engage, Campaign and/or Journey Optimizer • Plus: experience with Power BI • Plus: experience or certification in Paid Media, Google Ads, Meta and LinkedIn

🏖️ Benefits

• Meal and food allowance • Home office allowance • Profit sharing program • Certification support program • Health insurance plan (with co-payment and subscription fee for dependents) • Life insurance • Childcare assistance • Birthday day off • Zenklub • Extended maternity and paternity leave • Talkers program – English support • Partnerships with educational institutions offering discounts on MBA and postgraduate courses • Dental plan (optional with subscription fee) • Total Pass (optional with subscription fee) • Exclusive discounts on English courses • Exclusive discounts with universities • Partnership with Sesc • Subsidy for certifications

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