Weirdly
11 - 50 employees
👥 HR Tech
🎯 Recruiter
☁️ SaaS
HR Tech • Recruitment • SaaS
Weirdly is a recruitment software platform designed to enhance the hiring process for companies and candidates alike. It offers tools for creating customized screening assessments, seamless interview scheduling, and bias reduction in recruitment. Weirdly focuses on providing candidates with a better experience while allowing employers to assess candidates based on their potential rather than just resumes. It is used for high volume recruitment, particularly in scenarios like graduate campaigns, and helps companies like Bunnings achieve remarkable results such as 0% gender bias in frontline recruitment. It integrates with platforms like Greenhouse to streamline recruitment activities and improve candidate experience.
Marketing Automation Specialist
Job not on LinkedIn
🕒 April 1
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Weirdly
11 - 50 employees
👥 HR Tech
🎯 Recruiter
☁️ SaaS
HR Tech • Recruitment • SaaS
Weirdly is a recruitment software platform designed to enhance the hiring process for companies and candidates alike. It offers tools for creating customized screening assessments, seamless interview scheduling, and bias reduction in recruitment. Weirdly focuses on providing candidates with a better experience while allowing employers to assess candidates based on their potential rather than just resumes. It is used for high volume recruitment, particularly in scenarios like graduate campaigns, and helps companies like Bunnings achieve remarkable results such as 0% gender bias in frontline recruitment. It integrates with platforms like Greenhouse to streamline recruitment activities and improve candidate experience.
📋 Description
• You’ll be working closely with people from different parts of our business, helping build campaigns and processes that’ll help to hit our big goals. • As well as pure marketing comms, we also deliver email, sms and push messaging on behalf of our customers as part of our product offering. • Marketing outbound (in close collaboration with the sales team), inbound and customer newsletters will be managed by you, with the overarching strategy developed and set together with the VP Marketing. • Where necessary, writing copy to populate email and SMS campaigns may be handled by you, as well as developing consistent and targeted messages to our different audiences. • Work with senior stakeholders to deliver trigger-based comms on behalf of our customers. • Utilise out of the box functionality and reporting features within the tech stack. • Help develop a data-driven test and learn program so we can create recommendations and strategies based on qualitative and quantitative data • Analyse marketing automation performance and journeys, report on results and share learnings to help drive business decisions.
🎯 Requirements
• 3 to 4 years+ experience in marketing automation. • 2 years+ in B2B marketing (bonus: with HRTech or recruitment industry knowledge) • Excellent written communication skills • Familiarity with some or all of our core tech stack: Customer.io, Segment, Twilio, Pipedrive and Webflow • Skilled in email development utilising HTML and CSS. • Familiarity with SQL is a plus. • Skilled at developing complex audience segments and email/SMS campaign logic (the right message to the right people at the right time). • Experience in working with and appreciating good design - basically, you can see when something is on-brand and looks good, and you can create or configure email templates to comply with brand standards. • Experience in developing audience insights to inform marketing strategies, approaches or campaigns. • Ability to multi-task and prioritize workload, in a frequently shifting environment • Represent Weirdly and our products with a high degree of professionalism • Understand and demonstrated experience with key concepts including but not limited to: domain / IP reputation, industry accepted performance measures for email & SMS, partial list testing, quality control process design • Bonus: Any experience using Adobe suite tools (InDesign, Illustrator, Photoshop) or Sketch. This is just a bonus for asset manipulation/creation, but not strictly necessary. • Bonus: experience with A/B testing or multivariate testing
🏖️ Benefits
• 3-4 days remote • best tech • flexibility • social events • paid parental leave • Build your own work environment with the kit that works for you. • No clocking in or clocking out. • You will be empowered to work in a way that suits your lifestyle (within reason).
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