Growth Product Manager – Acquisition Funnels

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🔥 0 minutes ago

🇺🇦 Ukraine – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

✅ Product Manager

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Logo of Welltech

Welltech

201 - 500 employees

Founded 2017

🏥 Healthcare

💼 Consulting

📣 Marketing

💰 Series A on 2017-12

Healthcare • Consulting • Marketing

Welltech is a data-driven company specializing in health and wellness applications. With over 200 million installs, Welltech focuses on developing products geared towards fitness, weight loss, and healthy living, such as the popular apps Muscle Booster and Yoga-Go. The company's offerings are designed to improve the health of millions of people globally and include fitness guides, diet plans, and yoga routines. Welltech emphasizes constant growth and learning, supported by a team of over 700 professionals who work to create reliable, expert-endorsed content. Their products aim to offer comprehensive solutions for fitness and weight management, with a solid foundation in data and analytics.

📋 Description

• Generate and prioritize hypotheses to improve the conversion and ARPU of quiz funnels • Own end-to-end funnel experiments: plan, launch, analyze, and iterate via A/B tests • Develop funnel insight through analytics, user feedback, competitor research, and experiment history • Build tailored end-to-end experiences for different audiences and traffic sources • Partner with design, engineering, analytics, content, and product teams to ship funnel improvements • Translate experiment results into follow-up hypotheses and next tests • Manage users' expectations on their way to a healthier life and bridge creative, funnel, and product work • Create innovative funnel concepts based on emerging health and fitness trends

🎯 Requirements

• 3+ years in Growth, Product, Product Marketing or CRO/Experimentation roles • Strong experimentation expertise and understanding of A/B testing methods • Solid UX and user research knowledge • Strong analytical skills and comfort working with product data • English proficiency B2+

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