Senior Retention Strategist

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YOCTO

11 - 50 employees

Founded 2022

💼 Consulting

📣 Marketing

📱 Media

Consulting • Marketing • Media

YOCTO is a digital growth and creative agency that provides strategy, lifecycle marketing, conversion copywriting, design, and partnerships services to help clients acquire and retain customers. The company emphasizes fast execution, measurable impact, and a high-performance team culture, and it showcases hiring metrics, team roles, and a focus on client retention. Its website uses cookies and Teamtailor for career management and candidate interactions.

📋 Description

• Act as the primary point of contact for clients • Define KPIs with clients and ensure performance against them • Build and own lifecycle strategy across channels • Create and maintain roadmaps and content calendars • Prioritize initiatives based on expected impact, client goals, and long-term retention • Ensure delivered work contributes to account performance and client satisfaction • Define scope of work during sales and onboarding • Manage scope changes as accounts evolve • Allocate hours and resources across initiatives • Keep projects within scope, budget, and schedule • Monitor account pacing and approve timesheets in ClickUp • Identify and lead expansion opportunities, including upsells, new initiatives, and partner integrations • Directly manage Strategy Associates, including performance, mentorship, and development • Support Strategy Associates with copywriting and execution guidance • Ensure accountability, workflow, and prioritization • Act as primary escalation point for issues • Own delivery quality across accounts • Review and approve copy, leveraging AI tools • Oversee execution and spot-check outputs for accuracy and alignment • Liaise with partners and tools to improve account outcomes • Identify case study opportunities based on results • Contribute to playbooks and improve agency service delivery standards • Continuously develop expertise to elevate team capability

🎯 Requirements

• Bachelor’s OR Master's Degree OR Certifications preferably in Marketing, Business, Communications, or a related field with a focus on digital or eCommerce • 4–7 years of experience in eCommerce or lifecycle marketing, with ownership of client strategy and performance • Strong expertise in retention and lifecycle channels, including email and SMS • Experience with segmentation, testing, and optimization • Ability to think commercially, prioritize effectively, and translate data into actionable strategy • Experience leading or mentoring team members • Experience collaborating cross-functionally with design, copy, and technical teams • Hands-on knowledge of Klaviyo or similar platforms • Hands-on knowledge of Shopify or equivalent platforms • Hands-on knowledge of subscription and retention platforms

🏖️ Benefits

• 22 days paid annual leave (21+1 birthday day) • 7 paid sick days • Additional paid leave for special circumstances • Quarterly bonuses • Guaranteed annual salary review based on regular performance evaluations • Annual budget for tools, courses, memberships, and professional growth • Remote-first work environment • Flexible working arrangements • Clear ownership over deliverables

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