Consumer Marketing Manager

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🕒 March 12

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Your Remote Assistant

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2007

🤝 B2B

🎯 Recruiter

B2B • Recruitment

Your Remote Assistant is a remote administrative services firm that provides dedicated virtual assistants and operational support to businesses. Founded with roots in the Philippines and established in the Bay Area in 2008, the company recruits university-educated staff, trains them rigorously, and assigns dedicated assistants supervised by team leads. Services include calendar and schedule management, HR and recruiting support, sales & CRM help, reporting and documentation, travel and accounting support, and other operational tasks for startups, VCs, entrepreneurs, and growing companies worldwide.

📋 Description

• Lead and manage existing B2C marketing channels • Plan, execute, and optimize marketing campaigns across paid and organic platforms • Improve funnel performance, and develop compelling messaging across landing pages and email campaigns • Manage and optimize paid acquisition campaigns across Google Ads and Meta (Facebook/Instagram) • Oversee campaign planning, execution, testing, and performance tracking • Develop and provide creative briefs for static and video assets to the in-house UX/graphic designer • Monitor campaign performance and continuously optimize for conversions, CPA, and ROI • Plan and manage Instagram content strategy and posting to support brand awareness and engagement • Collaborate with the UX designer by providing clear creative briefs for organic content assets • Develop landing page copy, messaging, and conversion flow aligned with campaign goals • Collaborate with engineering and design teams to improve landing page performance • Analyze and optimize the customer acquisition funnel from ad click to conversion • Create email campaign copy and messaging for lifecycle and conversion-focused campaigns such as: Abandoned cart emails, Retargeting campaigns, Customer engagement sequences • Manage and optimize campaigns using Braze • Monitor and analyze campaign performance using tracking tools • Use insights to guide campaign and funnel optimization

🎯 Requirements

• Proven experience in B2C digital marketing, preferably in performance marketing or growth marketing. • Hands-on experience managing Google Ads and Meta Ads campaigns. • Strong ability to write high-converting marketing copy for ads, landing pages, and email campaigns. • Experience creating creative briefs and collaborating with designers on marketing assets. • Familiarity with marketing analytics and performance tracking tools. • Strong understanding of conversion funnels, messaging strategy, and user flow optimization. • Ability to work cross-functionally with design, engineering, and marketing teams. • College graduate of any Marketing or related 4-year course

🏖️ Benefits

• Work from home • Full-time position • Occasional overtime may be required • A working computer with at least 8GB of RAM • Licensed Windows 11 and MS Office installed and running on your computer • A primary internet connection with a minimum of 20mbps download speed • A backup internet connection with a minimum of 10mbps download speed