Director, Product Pricing and Monetisation

🕒 vor 2 Monaten

🇺🇸 Vereinigte Staaten – Remote

💵 $207.000 - $269.000 / Jahr

⏰ Vollzeit

🔴 Experte

👔 Direktor

👻 Geisterscore 5%

Was es bedeutet: die Wahrscheinlichkeit, dass für diese Stelle niemand wirklich einstellt.So liest du es: 60 % oder höher heißt, wir halten das für einen Geisterjob. Niedrigere Werte sind weniger bedenklich.Warum dieser Wert:

• Seit 64 Tagen offen.
• Stellen bei diesem Unternehmen werden meist in 64 Tagen besetzt.

Jetzt Bewerben

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HighLevel

WebsiteLinkedInAlle Stellen

201 - 500 Mitarbeiter

Gegründet 2018

💼 Beratung

📦 Logistik

☁️ SaaS

💰 Series A im 2021-11

Consulting • Logistics • SaaS

HighLevel ist eine umfassende Marketing- und Vertriebsplattform, die entwickelt wurde, um Unternehmen beim Wachstum und Erfolg zu unterstützen. Die Plattform konsolidiert verschiedene Marketing-Tools in eine einzige Lösung und bietet Funktionen wie Lead-Erfassung über Landing-Pages, Umfragen, Formulare und Kalender sowie Tools zur Pflege von Leads durch automatisierte Nachrichten über mehrere Kanäle, einschließlich Telefon, SMS, E-Mail und Social Media. HighLevel bietet individuell anpassbare Lösungen wie die Online-Terminvereinbarung, Multi-Channel-Follow-up-Kampagnen und Pipeline-Management. Außerdem können Unternehmen mit dem intuitiven Page Builder Websites, Funnels und Landing-Pages erstellen. HighLevel unterstützt die Integration mit bestehenden Systemen über API und bietet eine Mitgliederplattform für den Aufbau von Communities und die Kursverwaltung. Die Plattform richtet sich an Vermarkter und bietet White-Label-Optionen, damit Unternehmen die Software als ihre eigene Marke präsentieren können. Mit einem Community-getriebenen Entwicklungsansatz und preisgekröntem Support konzentriert sich HighLevel darauf, Unternehmen zu befähigen, ihre Abläufe zu optimieren und ihre Marketingeffizienzen zu steigern.

Beschreibung

• Develop a company-wide pricing and packaging strategy across subscription plans, product bundles, add-ons, usage-based capabilities, services, and new product launches • Evaluate and evolve pricing architecture across products, customer segments, and monetization models • Identify value metrics and improve plan differentiation, feature entitlements, upgrade paths, bundling, and add-on attachment • Build business cases and model revenue, customer impact, adoption scenarios, risks, and financial outcomes • Develop principles for discounts, promotions, trials, grandfathering, migrations, and price increases • Create a prioritized monetization roadmap • Build and lead continuous customer research across prospects, trial users, paying customers, expanded customers, churned customers, agency owners, affiliates, and sub-accounts • Establish customer segmentation and lead qualitative and quantitative research • Create a centralized customer-insights repository and share insights with cross-functional teams and executives • Translate research into product strategy, roadmap prioritization, positioning, onboarding, customer education, and go-to-market decisions • Design pricing, packaging, positioning, and offer experiments • Partner with Product, Growth, Engineering, Billing, Legal, Finance, Marketing, Sales, and Customer Success to implement approved changes • Develop rollout strategies and guardrails that protect customer trust, conversion, adoption, and retention • Build post-launch measurement plans and monitor conversion, plan mix, revenue per customer, expansion, churn, retention, gross margin, and lifetime value • Maintain competitive intelligence across SaaS, agency technology, CRM, marketing automation, communications, AI, and adjacent software categories • Establish cross-functional pricing and monetization governance, decision rights, approval processes, and measurement standards • Present commercially grounded recommendations to senior leaders • Build alignment, challenge assumptions, and surface trade-offs • Initially operate as a hands-on leader and help build the pricing, monetization analytics, and customer insights team • Raise organizational capability in customer research, pricing strategy, experimentation, and value-based decision-making • Report to the Chief of Staff and work closely with executive leadership

🎯 Anforderungen

• 12+ years of experience across SaaS pricing, monetization, product strategy, customer insights, growth strategy, management consulting, corporate strategy, or related roles • Significant direct experience leading pricing and packaging decisions for a B2B SaaS, platform, or technology company • Demonstrated experience translating customer research and data into changes in product, pricing, packaging, or go-to-market strategy • Strong understanding of SaaS business models, including subscription economics, usage-based pricing, expansion revenue, retention, gross margin, and customer lifetime value • Experience working with multi-product or multi-tier offerings and navigating pricing changes for existing and new customers • Strong quantitative and financial modeling skills • Experience with qualitative and quantitative research methods, including customer interviews, segmentation, surveys, willingness-to-pay analysis, concept testing, conjoint analysis, and behavioral data analysis • Strong commercial judgment • Excellent executive communication skills • Highly collaborative working style and experience influencing Product, Finance, Data, Engineering, Marketing, Sales, and Customer Success leaders • Comfort operating in a fast-moving environment where the operating model and analytical foundation may still need to be built • Player-coach mentality, comfortable defining strategy, conducting customer interviews, reviewing analyses, building business cases, and supporting execution • Preferred: experience with product-led growth, free trials, self-serve acquisition, or hybrid product-led and sales-assisted models • Preferred: experience with agency software, SMB software, CRM, marketing automation, communications, payments, AI products, or vertical SaaS • Preferred: experience with white-label products, reseller models, marketplaces, channel partners, or multi-sided platforms • Preferred: experience launching usage-based products or monetizing high-variable-cost capabilities • Preferred: familiarity with SQL, experimentation platforms, business intelligence tools, or product analytics systems • Preferred: experience building a pricing, customer insights, or monetization function from an early stage

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