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Group Director

🕒 vor 13 Tagen

🇺🇸 Vereinigte Staaten – Remote

⏰ Vollzeit

🔴 Experte

👔 Direktor

🗣️🇺🇸🇬🇧 Englisch erforderlich

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Power Digital Marketing

501 - 1000 Mitarbeiter

💼 Beratung

👥 B2C

📣 Marketing

Consulting • B2C • Marketing

Power Digital Marketing ist eine technologiegestützte Wachstumsmarketingfirma, die an der Schnittstelle von Daten, Technologie und menschlicher Intelligenz arbeitet, um Gewinne vorhersehbar zu machen. Das Unternehmen bietet ein umfassendes Spektrum digitaler Marketingdienstleistungen an, darunter strategische Beratung, kreative Kampagnen, Datenintelligenz, Medienplanung und mehr, um jede Phase der Kundenreise zu entfachen. Power Digital Marketing konzentriert sich darauf, Geschäftsergebnisse durch Transparenz, datengesteuerte Strategien und fortschrittliche Technologien zu liefern, um Marken zu helfen, nachhaltiges Wachstum und Wettbewerbsvorteile in einem hyperkompetitiven Markt zu erzielen.

Beschreibung

• Own fusepoint net revenue retention MRR, monthly churn targets, executive relationships, retention forecasting, and Salesforce pipeline accuracy • Run executive check-ins, diagnose account risk, lead measurement plans, and resolve portfolio escalations • Set measurement strategy standards across client work, including MMM and incrementality testing • Connect client products, audiences, media plans, and measurement approaches to business outcomes • Pressure-test client readouts and present measurement methodologies to CFO, finance, and C-suite stakeholders • Lead Account Directors and cross-functional teams across strategy, measurement, media, and data science • Drive portfolio expansion, retention, new business pitches, go-to-market positioning, and consulting engagements • Own hiring, staffing, capacity, career pathing, coaching, and talent development • Design AI workflows, use Omega and Iris, prototype automation, and oversee AI quality tradeoffs • Consult on the fusepoint P&L, forecast churn, expansion, new business, and efficiency, and build business cases for investment • Represent Power Digital and fusepoint through speaking, content, and client-facing points of view

🎯 Anforderungen

• Department leadership and management experience required; has led Account Directors or senior marketers as direct reports • 10+ years of leadership experience in a digital marketing agency, with client work at the AD level or above and substantial experience in measurement or marketing science • Experience managing a P&L for profitable growth • Bachelor's degree in Marketing, Data Science/Analytics, Business, or a related discipline • Measurement expertise: modern measurement frameworks (MMM, incrementality testing) • Deep marketing fluency across the client's buying journey: audience and customer definition, funnel dynamics, and the connection between marketing activity and revenue outcomes • Channel and program strategy expertise; full-funnel marketing program experience; media planning or buying experience strongly preferred • Extensive knowledge of owned, earned, and paid channels, including content, SEO, paid search, paid social, programmatic, and first-party data tools • Business planning fluency: P&L, contribution margin, CAC payback, LTV, and growth levers • Experience presenting to and pushing back on C-suite, board, and VP stakeholders • Ability to build rapport with executive-level contacts and act as a marketing and business consultant • Expertise in contract negotiation, client retention, and client growth • Proven track record delivering high NPS and retention metrics across a portfolio • Familiarity with CRM, marketing automation, ad platforms, and analytics/reporting tools • Comfort leading cross-functional teams of data scientists, measurement leads, customer intelligence, and media planners • Power Circuit Certification (70% to pass, annual recertification) • Entrepreneurial spirit and contribution to product and go-to-market strategy

🏖️ Vorteile

• Base salary + commission opportunities • Robust Medical, Dental, Vision insurance plans with up to 100% employer contribution towards employee monthly premium • 401(k) plan - 4% employer contribution matching • Unlimited Time Off available on day one • Up to 4 hours per quarter for paid Volunteer Time Off (VTO) towards philanthropic endeavors • Fully flex work environment: full-remote, in-office, or hybrid • A one time $100 USD Work From Home (WFH) stipend automatically added to your first paycheck • Employee Assistance Program (EAP) • 12 observed United States national holidays + 2 mental health recharge days per year • Unlimited opportunities for growth & leadership within a rapidly growing firm • Ongoing employee development programs for personal and professional growth (Hedgehog and Vital 5s) • Quarterly awards including prize money and recognition for outstanding performance • Opportunities to be involved in company DEI initiatives

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