Product Marketing Manager

🕒 vor 3 Monaten

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Rollstack

WebsiteLinkedInAlle Stellen

51 - 200 Mitarbeiter

Gegründet 2022

☁️ SaaS

🤖 Künstliche Intelligenz

🤝 B2B

💰 €11.000.000 Series A - Rollstack im 2024-10

SaaS • Artificial Intelligence • B2B

Rollstack ist eine SaaS-Plattform, die datengetriebenes Reporting automatisiert, indem sie BI-Tools und Datenquellen direkt mit Präsentationen, Dokumenten und E-Mails verbindet. Sie bietet geplante Updates, KI-gesteuerte Analysen und Erkenntnisse, skalierbare, vorlagenbasierte Inhaltsgenerierung und sichere Verteilung für Unternehmensteams. Die Integration erfolgt mit Tableau, Power BI, Looker, Google Sheets, Microsoft 365 und Google Workspace. Rollstack richtet sich an B2B-Teams in den Bereichen Analytik, Finanzen, Marketing und Kundenerfolg und legt besonderen Wert auf Sicherheit auf Unternehmensebene (SOC 2, HIPAA/GDPR-Konformität) und Automatisierung im großen Maßstab.

Beschreibung

• Support and execute go-to-market launches for new product features and updates • Develop clear and differentiated product positioning and messaging • Create marketing content including: blog posts, case studies, product pages, sales collateral, customer stories, webinars and videos • Own the distribution of Rollstack’s story across channels, including LinkedIn, newsletters, product announcements, and community conversations • Ensure marketing content reaches the right audiences and drives awareness, engagement, and pipeline generation • Work closely with Product and Engineering to translate technical capabilities into clear customer value • Equip the Sales team with sales enablement materials, presentations, and messaging frameworks • Build customer advocacy assets including case studies, testimonials, and success stories • Manage and grow Rollstack’s social media presence, particularly on LinkedIn • Collaborate with Customer Success to identify customer wins, insights, and real-world use cases • Track and analyze the performance of marketing initiatives and campaigns to continuously improve messaging and distribution • Own key product marketing metrics, such as campaign performance, engagement, product adoption support, and marketing-sourced pipeline

🎯 Anforderungen

• 3+ years of experience in Product Marketing, Growth Marketing, or Content Marketing in a SaaS or technology company • Strong content creation and storytelling skills, with the ability to simplify technical concepts • Experience developing product messaging, positioning, and marketing content • Proficiency with modern AI tools for marketing workflows, including: Claude, ChatGPT, video editing tools such as Nano Banana • Comfortable leveraging AI to accelerate research, content production, experimentation, and campaign velocity • Experience using marketing and sales tools including: Salesforce (CRM), email marketing platforms such as HubSpot, Customer.io, Mailchimp, or similar tools • Experience managing social media channels, particularly LinkedIn, and creating engaging content that drives reach and engagement • Strong analytical mindset and ability to measure marketing performance and optimize campaigns • Excellent written and verbal communication skills with strong attention to detail • Customer-centric mindset and ability to deeply understand customer workflows and needs • Familiarity with the data, analytics, or productivity software ecosystem is a plus • Thrives in a fast-moving startup environment with high ownership and autonomy • Bachelor’s degree in STEM, Marketing, Business, or a related field is a plus

🏖️ Vorteile

• Join a Y Combinator-backed company redefining how teams communicate data and insights • Work alongside an exceptional team of builders and operators, including alumni from Amazon, Meta, Pinterest, Tesla, and AiFi • Be part of a fully remote, globally distributed team that values autonomy and impact • Help shape the messaging and positioning of a category-defining product • Look forward to bi-annual team off-sites in destinations that belong on your travel bucket list • Earn competitive compensation and meaningful equity in a high-growth startup where your work directly shapes the company’s trajectory