Vice President of Marketing

🕒 il y a 2 mois

🏄 California, Colorado – Distant

🏄 California – Remote ⛰️ Colorado – Remote

⏰ Temps Plein

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👔 Vice-président

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Offchain Labs

Site WebLinkedInTous les Emplois

11 - 50 employés

Fondée en 2018

₿ Crypto

🌐 Web 3

Crypto • Web 3 • Blockchain Technology

Offchain Labs est une entreprise financée par capital-risque, fondée à Princeton, qui se spécialise dans le développement de technologies blockchain, en particulier pour l'extension du réseau Ethereum. Connue pour sa technologie révolutionnaire Arbitrum, Offchain Labs propose une gamme de produits visant à améliorer les capacités d'Ethereum, y compris Arbitrum One, Arbitrum Nova et Arbitrum Orbit. L'entreprise propose également des outils comme Prysm, un client de consensus leader pour Ethereum, et Stylus, un environnement de programmation pour déployer des contrats intelligents compatibles EVM. Offchain Labs se concentre sur la création de solutions innovantes et accessibles permettant aux développeurs, entreprises et particuliers d'utiliser Ethereum de manière efficace.

Description

• Lead the marketing function across brand, product marketing, communications, content, social, partnerships, campaigns, and creative. • Establish clear priorities, roles, OKRs, launch calendars, review processes, and feedback loops. • Build a team culture that values speed, clarity, creativity, ownership, and high standards. • Manage and mentor a team across multiple workstreams while remaining close enough to the work to improve it directly. • Build and grow the marketing team thoughtfully, knowing when to hire, when to level up existing contributors, and how to create role clarity without slowing execution. • Create the operating structure required for fast execution, clear decision-making, strong cross-functional alignment, and measurable outcomes. • Own the editorial standard for the company. • Shape the core narratives that define how Offchain, Arbitrum, and related product lines show up in the market. • Know how to translate technical capabilities into business outcomes for institutions, developers, partners, media, and ecosystem stakeholders. • Develop and execute high-impact campaigns across owned, earned, paid, partner, and executive channels. • Define how marketing success is measured across awareness, narrative adoption, developer engagement, partner amplification, enterprise pipeline, web traffic, launch performance, and ecosystem growth.

🎯 Exigences

• Minimum of 10 years of marketing experience, ideally across high-growth technology, fintech, infrastructure, developer platforms, crypto, or enterprise software. • Minimum of 5 years leading marketing teams across brand, product marketing, communications, content, campaigns, social, or GTM. • Experience building marketing functions that are structured, fast, and accountable.

🏖️ Avantages

• Remote-first global workforce + NY office • Annual company offsite + team onsites • Professional reimbursement program (facilitates industry conference attendance, certifications, and more) • Medical, dental & vision coverage (US + some other countries) • 401k retirement plan + company match (US only) • Wellness stipend • Home office set up / ergonomic equipment program