Director – East Regional Brand Activation, Dermatology

🕒 il y a 9 jours

🗽 New York – Distant

🗽 New York – Remote

💵 $162 900 - $271 500 / an

⏰ Temps Plein

🔴 Expert

👔 Directeur

🦅 Parrain de Visa H1B

Cette entreprise a parrainé des visas H1B par le passé.

👻 Score fantôme 0%

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Pfizer

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10 000+ employés

Fondée en 1849

💼 Conseil

📣 Marketing

💊 Pharmaceutique

💰 Post-IPO Debt en 2023-05

Consulting • Marketing • Pharmaceuticals

Nous célébrons 175 ans d'innovation scientifique audacieuse - et nous n'avons pas encore terminé. Chaque jour, nous mettons notre passion et nos ressources au service de la mise au point de thérapies innovantes qui changent le visage des soins de santé. Surpassons hier.

Description

• Develop and execute regional marketing plans aligned with Pfizer’s national dermatology brand strategy and local market dynamics • Conduct regional market analysis to identify emerging trends, competitive activity, and customer insights • Support local brand marketing tactics, peer-to-peer education programs, and patient initiatives • Optimize regional marketing budgets and resource allocation • Partner with Pfizer Dermatology Sales Teams to enhance regional marketing execution and sales force effectiveness • Support pull-through of national marketing strategies and customize materials for regional implementation • Align with Market Access teams on payer and formulary initiatives • Develop and distribute region-specific marketing materials and insights • Lead regional execution of Pfizer’s national dermatology congress and conference strategy • Identify and coordinate regional sponsorship opportunities and local conferences • Collaborate with national marketing teams on product theaters, symposiums, and educational programs • Provide regional business insights to inform national marketing strategy • Partner with Medical Affairs, Sales, and Public Affairs for cross-functional alignment • Monitor and analyze marketing effectiveness using KPIs

🎯 Exigences

• Bachelor’s degree required; advanced degree preferred • Minimum of 8+ years of experience in pharmaceutical or healthcare sales or marketing, with a strong background in regional execution, or product launches • Proven ability to develop and implement regional marketing strategies tailored to local market conditions • Strong understanding of the dermatology landscape, competitive market dynamics, and key stakeholders • Experience working in a cross-functional environment, collaborating with Sales, Market Access, and Medical Affairs • Ability to analyze market data, identify insights, and develop actionable marketing strategies • Strong communication, leadership, and project management skills • Willingness to travel up to 80%, including overnight stays and weekend congress participation • Candidates must be authorized to be employed in the U.S. by any employer • U.S. work visa sponsorship is not available for this role now or in the future • This position requires permanent work authorization in the United States

🏖️ Avantages

• 401(k) plan with Pfizer Matching Contributions • Additional Pfizer Retirement Savings Contribution • Paid vacation, holiday and personal days • Paid caregiver/parental and medical leave • Medical, prescription drug, dental and vision coverage • Bonus target of 20.0% of base salary through Pfizer’s Global Performance Plan • Eligibility to participate in Pfizer’s share based long term incentive program • Relocation assistance may be available based on business needs and/or eligibility

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