User Acquisition Manager – Performance

Emploi pas sur LinkedIn

🕒 il y a 21 jours

🌐 Royaume-Uni, Géorgie, +2 autres pays – Distant

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⏰ Temps Plein

🟡 Intermédiaire

🟠 Senior

📈 Marketing de croissance

👻 Score fantôme 12%

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🗣️🇺🇸🇬🇧 Anglais requis

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Recraft

11 - 50 employés

Fondée en 2022

📣 Marketing

💼 Conseil

📦 Logistique

Marketing • Consulting • Logistics

Recraft est une plateforme de conception alimentée par l'IA qui aide les designers, créatifs et équipes à générer et éditer des images et des vecteurs. En utilisant le modèle propriétaire de conversion texte en image V3 de Recraft, elle produit des images photoréalistes, des textes précis sur image et des vecteurs SVG prêts pour la production tout en préservant les styles et la cohérence de la marque. Le produit inclut des outils tels que l'agrandissement d'image, la conversion de trame en vecteur, la génération de maquettes, la suppression de l'arrière-plan, le inpainting/outpainting, la génération de logos et d'icônes, et un workflow sur toile infinie pour la collaboration.

Description

• Own paid user acquisition on Meta, including account structure, targeting, bidding, budget pacing, and daily optimization • Open and scale Google and TikTok channels as Meta matures • Scale monthly spend while maintaining CAC, ROAS, and cohort payback targets • Build tracking, attribution, naming conventions, dashboards, and reporting • Own subscription economics, including conversion, subscriptions, renewal, churn, ARPPU, and LTV by cohort and channel • Run structured tests on audiences, placements, bidding, and offers • Brief creative based on performance data and collaborate with the Creative Designer • Automate reporting, pacing, anomaly alerts, and creative rotation using Claude and platform APIs • Forecast and plan budget • Report weekly on spend, CAC, and payback to marketing and leadership • Collaborate with Performance Marketing, Creative, analytics, and product teams

🎯 Exigences

• 4+ years in user acquisition or performance marketing for a consumer subscription product • Deep, hands-on Meta expertise at meaningful spend • Experience managing a paid budget of at least $100k/month • Experience setting up performance marketing from scratch, including accounts, pixels, server-side events, MMP/SKAN or GA4, attribution logic, and reporting • Fluency in subscription economics: free-to-paid conversion, renewal and churn, ARPPU, LTV:CAC, and cohort payback • Comfortable using BI tools and basic SQL • Comfortable using AI in daily analysis, reporting, and automation workflows • Based in the EU, Georgia, Armenia, or Serbia, with the right to work as a contractor there

🏖️ Avantages

• A full-time contractor engagement, fully remote • Compensation that matches the seniority and ownership this role carries • Real ownership of the acquisition budget and associated targets • Direct, measurable impact on company revenue • Opportunity to define Recraft’s performance marketing structure and playbook • AI automation encouraged • Direct collaboration with Performance Marketing, Creative, analytics, and product teams • Supportive team culture with direct feedback, open context sharing, and mutual assistance

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