B2B Marketing Manager

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🕒 April 21

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AstorMueller - Tech meets Shoe Excellence.

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1928

👥 B2C

👗 Fashion

🛒 Retail

B2C • Fashion • Retail

AstorMueller is a company dedicated to creating some of the world's finest shoes, leveraging over 90 years of expertise in shoe-making. With a team of expert designers from Europe and technical specialists from Germany and Italy, AstorMueller combines traditional craftsmanship with modern technology and sustainably-sourced materials. The company values innovation and collaboration, building rewarding partnerships with brands, dealers, and communities globally.

📋 Description

• Planning, managing and executing marketing and sales activities — from campaigns and POS initiatives to B2B communications and sales enablement — including coordination with internal teams and partners and performance monitoring • Marketing activities & Key Accounts: activation plans, campaign calendar, KPIs, coordination with customer marketing, and tracking/monitoring of implementation and performance. • POS / VM / Branded Spaces: concept development, rollout planning (store lists, quantity logic, scheduling) and coordination of production and shipping with MarOps/logistics. • Incentives & promotional gifts: idea generation, briefing for implementation, coordination of quantities and distribution. • B2B newsletters & communications: topic planning, content structure and scheduling — handover to MarOps for creation and dispatch, including tracking. • Sales enablement: go-to-market initiatives and presentation of activations during collection handovers.

🎯 Requirements

• Several years of experience in B2B/trade/retail marketing (ideally wholesale/retail/consumer) • Strong in campaign management, POS/VM activations, stakeholder management • Excellent project management (multiple streams, timelines, clear briefings) • Strong numerical affinity and analytical skills: budget/KPI tracking, very good Excel/reporting skills • Tools: Jira (or similar) and CRM/marketing automation advantageous • Confident communicator and presenter (sales enablement)

🏖️ Benefits

• A friendly, collaborative atmosphere within international teams. • Innovative and exciting area of responsibility with diverse development opportunities. • Flat hierarchies and short decision-making paths that help you implement your own ideas. • Corporate benefits program. • Regular employee events. • Flexibility in working hours and location. • Discounts on our own products.