Product Marketing Manager

Job not on LinkedIn

🕒 6 days ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 22%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Cookie Information

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2011

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Cookie Information is an EU-based consent management platform (CMP) and SaaS provider that helps websites and mobile apps stay privacy-compliant while recovering privacy-friendly analytics. The company offers customizable cookie banners, mobile SDK consent banners, CMS plugins, automated compliance scans, and native Google Consent Mode v2 integration to enable attribution and anonymous tracking even when cookies are declined. Hosted on EU servers and designed for GDPR/CCPA and WCAG 2. 2 compliance, Cookie Information targets data-driven organizations and marketing teams that need both legal consent management and reliable analytics without sacrificing user privacy.

📋 Description

• Develop differentiated value propositions and messaging frameworks across products, customer segments and markets • Refine ICPs, buyer personas and segmentation using CRM data, customer interviews, win/loss analysis, product usage and competitive intelligence • Drive go-to-market and launch strategies for new products, features and portfolio changes • Define audiences and launch narratives, and establish sales enablement and success metrics • Build a structured market/customer feedback loop to identify customer needs, adoption barriers and market opportunities • Translate insights into actionable recommendations for Product and commercial teams • Partner with RevOps and Commercial Enablement to equip Sales, Account Management and Customer Success with messaging, customer proof and objection handling • Contribute evidence and customer data to pricing, packaging and commercial proposition decisions • Work with Product, Marketing and Sales to turn customer and market insight into commercial impact, adoption and growth • Report to the Director of Revenue Operations and collaborate with Business Intelligence, Marketing Automation & AI and Commercial Enablement

🎯 Requirements

• Experience in SaaS product marketing, with a track record of developing positioning and executing go-to-market strategies • Background in digital technology or software, with the ability to translate complex product capabilities into clear customer value • Strong commercial acumen and understanding of SaaS pricing models, packaging and proposition development • Hands-on experience with customer research, win/loss analysis, segmentation and competitive intelligence • Confidence using CRM data, product analytics and sales metrics to identify opportunities and measure impact • Excellent communication and storytelling skills, with the ability to engage technical and commercial stakeholders • Fluency in English (C2) • Domain knowledge in data privacy, consent, web analytics, martech or data governance is nice-to-have • Experience marketing to regulated sectors is nice-to-have • Multi-brand/portfolio positioning experience is nice-to-have • End-to-end pricing and packaging project experience is nice-to-have • DACH and/or Nordic market experience is nice-to-have • Knowledge of German, French or a Nordic language is nice-to-have • Familiarity with competitive-intelligence and conversation-intelligence tools such as Klue/Crayon and Gong is nice-to-have

🏖️ Benefits

• Professional development budget • Health insurance • Other benefits • Positive, informal workplace • Online interview process

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