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Product Marketing Manager

Job not on LinkedIn

🔥 9 minutes ago

🌐 United Kingdom, Czechia, +1 more countries – Remote

infoinfo

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

Where this job comes from

Posted on Neo4j's careers page, not through a job board

First seen by Remote Rocketship 9 minutes ago

Logo of Neo4j

Neo4j

501 - 1000 employees

Founded 2007

☁️ SaaS

🤖 Artificial Intelligence

🏢 Enterprise

SaaS • Artificial Intelligence • Enterprise

Neo4j is a leading company that provides graph database technology, enabling organizations to connect and analyze vast amounts of data through its platform. As the creators of the Neo4j Graph Database and the Cypher query language, they offer solutions like Neo4j AuraDB and Neo4j Graph Data Science to help businesses deploy graph applications efficiently, whether self-managed or fully-managed. Their tools are designed for developers and data scientists to easily build and visualize graph-based applications, improving data relationships and insights. Neo4j supports various use cases, including fraud detection, knowledge graphs, and financial services, and is widely adopted by the developer and data science communities globally. With educational resources like GraphAcademy, they also support a large and growing global community of graph technology experts.

📋 Description

• Develop understanding of target industries, customers, use cases, customer challenges, industry trends, and buying behaviours • Identify target segments and develop ideal customer profiles and buyer personas • Inform go-to-market strategy • Own solution positioning and messaging • Translate complex technical capabilities into customer value propositions • Develop messaging frameworks, use-case narratives, proof points, and persona-specific messaging • Create sales enablement assets including pitch decks, solution overviews, discovery and qualification guides, objection handling, competitive battlecards, and demo narratives • Work with competitive intelligence to develop differentiation and field guidance • Collaborate with Sales, Customer Advocacy, and Content teams on customer stories and proof points • Shape solution launches and marketing campaigns • Define target audiences, customer challenges, messaging, value propositions, and content requirements • Partner with Demand Generation, Content, and Regional Marketing teams on campaigns • Develop thought leadership on industry challenges, market trends, and emerging technologies • Research and draft thought leadership articles, positioning content, and other written materials • Help shape solution landing-page messaging and content • Initially focus on the Financial Crime Intelligence solution, with opportunities to work across other solutions, industries, and customer segments

🎯 Requirements

• 5+ years of experience in B2B technology marketing • At least 3 years in product marketing, solutions marketing, or a closely related role • Experience translating complex technical capabilities and customer challenges into clear, compelling, differentiated value propositions • Track record creating sales materials and enablement resources • Understanding of enterprise sales cycles, buying groups, customer decision-making, pipeline, and revenue • Ability to research customers, industries, competitors, and emerging trends and translate findings into actionable recommendations • Excellent writing and verbal communication skills • Ability to simplify complex topics and communicate clearly to different audiences • Curiosity, adaptability, and continuous improvement • Confidence using AI tools and automation • Strategic thinking with hands-on execution • Proactive, organized, and able to manage competing priorities independently • Ability to collaborate across functions and geographies and influence without direct authority • Nice to have: experience marketing technology solutions to financial crime, fraud, AML, compliance, or risk management teams • Nice to have: experience with public sector, government, defence, or law enforcement markets • Nice to have: familiarity with enterprise data technologies, graph databases, advanced analytics, or AI • Nice to have: familiarity with Salesforce, Marketo, WordPress, web analytics tools, and sales intelligence platforms such as Gong

🏖️ Benefits

• High-impact role helping shape the go-to-market strategy for a growing portfolio of industry solutions • Ownership and autonomy, including responsibility for work areas and freedom to turn ideas into action • Interesting challenges involving advanced technology and complex, meaningful customer problems • Collaborative international team environment • Supportive, highly collaborative environment • Opportunity to work with experienced colleagues across Product, Sales, Marketing, and Engineering • Inclusive, diverse, and equitable workplace • Career-defining experience and opportunities to develop potential

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