Retail Marketing Manager

Job not on LinkedIn

🔥 8 minutes ago

🇪🇺 Europe – Remote

💵 €55k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

👻 Ghost score 0%

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COROS

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2016

🔧 Hardware

⚽ Sports

☁️ SaaS

Hardware • Sports • SaaS

COROS is a company that designs, manufactures and sells GPS sport watches, GPS bike computers, heart rate monitors, sensors (bike speed, cadence), accessory bands, chargers, mounts, apparel and training software/apps. Their product lines include COROS PACE, APEX, NOMAD, VERTIX watches, COROS DURA 2 SOLAR bike computer, HR Monitor, HYDROP, POD 2 and sensors. They offer training plans, coaching, a Training Hub software ecosystem with apps and firmware updates, and retail/repair/support services. COROS positions itself as a performance-focused wearable brand for athletes across road running, trail running, cycling, climbing and fishing, offering advanced navigation, training analytics, and long battery life (including solar).

📋 Description

• Develop and execute digital and physical marketing activations and campaigns with retailers and partners across Europe • Own in-store presence, shop window concepts, point-of-sale displays, retail campaign mechanics and co-marketing execution • Translate Country Manager and Sales Manager needs into briefs and ready-to-use toolkits for local rollout • Brief and manage POS and display design, source and commission suppliers, manage production timelines, and coordinate distribution and stock of retail materials • Localise and adapt global assets and develop European solutions where needed • Project manage European product-launch rollouts between the European sales organisation and global brand team • Design shop staff engagement programmes, including product knowledge, training formats and incentive concepts • Develop community-facing activation formats such as community runs • Prepare and facilitate recurring European retail reviews with the Head of Europe and Country Managers • Collaborate with the US retail and events function and headquarters teams in China • Track retail presence and activation effectiveness and use data to guide spending and effort • Make independent spending decisions within approved projects and proactively identify opportunities • Report directly to the Head of Europe

🎯 Requirements

• 5 years+ in retail marketing, trade marketing or brand activation, ideally in sports, outdoor, consumer electronics or a comparable branded goods environment • Bachelor's degree or equivalent professional experience • Proven track record of point-of-sale brand execution, including POS concepts, in-store presence and retail campaigns, with measurable results • Hands-on experience briefing design, commissioning suppliers, managing production timelines and delivering physical materials on time and on budget • Experience working across several time zones, cultures and markets with differing needs • Experience running the marketing side of product launches across channels and markets • Strong project management and excellent communication skills • Ability to manage parallel workstreams while maintaining detail • Self-motivated and resourceful; proactive approach • Fluency in English, spoken and written • Willingness to travel regularly across Europe • Willingness to occasionally work evenings or weekends around activations and events • Ideally based close to a major airport • Ability to work remotely from anywhere in the EU or the UK

🏖️ Benefits

• Performance-based bonus opportunity • 25 days of paid vacation plus standard local holidays • COROS products and discounts for family & friends • Fully remote or hybrid working options • Occasional team get-togethers • Local employment contract • Work in a motivated, international team • Space for ideas and independent work • Flat hierarchy with short decision-making processes • Time off in lieu for occasional evening or weekend activations/events

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