Senior Media Buyer – Meta Ads Focus

🔥 1 minute ago

🇪🇺 Europe – Remote

💵 €70k - €100k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🗣️🇩🇪 German Required

Where this job comes from

Posted on Valkental GmbH's careers page, not through a job board

First seen by Remote Rocketship 1 minute ago

Logo of Valkental GmbH

Valkental GmbH

11 - 50 employees

Founded 2018

👗 Fashion

🛍️ eCommerce

👥 B2C

Fashion • eCommerce • B2C

Valkental GmbH is a consumer-facing brand that designs and sells reflective safety outerwear (e. g. , 3in1 reflective, waterproof jackets) and cycling-focused bags and accessories (2in1 bike bags, backpacks, panniers) via an online shop. The site content shows product categories for men, women, children, and bicycle equipment, highlights waterproof and reflective features, frequent customer reviews, European shipping and payment options, bundle offers, and a Shopify-based e-commerce storefront targeting end consumers in multiple European countries.

📋 Description

• Review the account daily and decide on the next steps • Manage Meta and Google Ads, including budgets, ABO/CBO structures, bid strategies, and kill-or-promote decisions • Scale profitably and unlock additional spend while maintaining the target NC-ROAS • Independently manage sales events such as Black Week with six-figure budgets • Analyze performance in Triple Whale, Meta, Google, and Shopify • Share learnings with the Creative Strategists • Build weekly KPI reporting across all channels • Further develop automations using AI routines • Test new channels • Work directly with the executive team and take ownership of the account from day one

🎯 Requirements

• At least 3 years of media buying experience at an e-commerce brand or performance agency • Strong proficiency in Meta Ads, including independently managing and scaling accounts • Understanding of how bid strategies, audiences, and attribution interact • Experience independently managing six-figure monthly budgets • Experience taking responsibility for sales events such as Black Week • Proficiency in Google Ads (Search, Shopping, and PMax), or the ability to learn quickly • Data-driven approach using Triple Whale or comparable tools, MER, and post-purchase surveys • Natural use of AI for analysis and automation • Meticulous working style and willingness to make bold budget decisions • Daily account reviews, including Saturdays and Sundays; working hours can be distributed flexibly throughout the week • Fluent German and good English

🏖️ Benefits

• Permanent employment contract • 100% remote work from anywhere in Europe • Flexible distribution of working hours throughout the week • Technology setup of your choice • Corporate benefits • The entire team meets in person once or twice a year • Direct communication with and learning from the founder • Opportunity to develop toward a Head of Performance role

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