Growth Marketing Manager, B2C

🔥 0 minutes ago

🇬🇧 United Kingdom – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Growth Marketing

🇬🇧 UK Skilled Worker Visa Sponsor

This company has sponsored UK Skilled Worker visas in the past.

👻 Ghost score 10%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Digital Science

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2015

🔬 Science

📚 Education

🏢 Enterprise

Science • Education • Enterprise

Digital Science is a company dedicated to enhancing the research lifecycle through innovative technology solutions. They aim to make research processes more efficient, data more effective, and collaboration more seamless, thus driving progress in academic and industry settings. Their product portfolio includes services such as Altmetric, Dimensions, Figshare, Overleaf, and more, which support various research stages from data management to publication. They focus on advancing open and responsible research while maintaining partnerships across academic, governmental, and industrial sectors. Digital Science actively contributes to the evolution of open access and research integrity standards.

📋 Description

• Manage the performance marketing agency Cream across Google Search, PMax, Meta and programmatic • Set strategy, review plans, challenge targeting and creative, and own the commercial outcome of the agency relationship • Run and optimise affiliate and referral programmes, including partner recruitment, commission structuring, performance tracking and payouts • Build and manage influencer partnerships as a measurable growth channel • Own acquisition targets across Overleaf and Readcube • Allocate budgets across agency-led and owned channels to achieve CAC and revenue goals • Model CAC:LTV by channel and cohort and use it to guide investment decisions • Partner with the senior growth and commercial analyst on tracking, attribution and spend reconciliation • Run structured testing across creative, audience, offer and channel mix • Report performance to commercial and marketing leadership, connecting channel metrics to pipeline and revenue impact • Use AI tools for campaign optimisation, creative testing, audience analysis and reporting

🎯 Requirements

• Proven experience running performance marketing across Google Search, PMax, Meta and programmatic • Ideally direct experience managing an external agency • Hands-on experience building and running affiliate and/or referral programmes • Experience with influencer marketing as a measurable acquisition channel • Commercial, numbers-first mindset; fluency in CAC, LTV, and payback period • Strong knowledge of attribution, tracking and analytics • Experience working with a data/analytics partner to validate spend and results • Track record of managing meaningful budgets end-to-end, from allocation through ROI reporting • Experience in subscription, SaaS or D2C businesses valued • Familiarity with academic, research or productivity tools is a plus • Ability to operate without a large team, combining strategic ownership with direct execution • Curiosity about AI and openness to experiment and adapt • No specific educational credential stated

🏖️ Benefits

• Equal opportunity employment commitment • Inclusive workplace culture • Support for diverse perspectives, experiences, and ideas • Work with innovative businesses and technologies advancing open, efficient, and effective research • Fully remote work arrangement