Principal, Marketing – Alliances & Partnerships

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🕒 May 5

🏢🏡 London – Hybrid

⏰ Full Time

🔴 Lead

💰 Account Manager

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Dun & Bradstreet

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 1841

🤝 B2B

🏢 Enterprise

💸 Finance

B2B • Enterprise • Finance

Dun & Bradstreet is a global provider of business decisioning data and analytics. They offer comprehensive information on businesses, providing insights and intelligence to facilitate commercial credit decisions, B2B marketing, and supply chain management. Their services are designed to help companies make informed decisions by offering a vast database of commercial data from around the world. Dun & Bradstreet is widely recognized for its Data Universal Numbering System (DUNS number), which is used to identify businesses globally.

📋 Description

• Define and activate a global partnership marketing strategy for hyperscaler partners, aligned to enterprise priorities and go‑to‑market goals to drive demand, pipeline, and growth • Act as the global marketing lead for strategic partners, building trusted relationships and serving as the connective link between partner organisations, sales, and marketing teams. • Lead the end‑to‑end design and delivery of joint global marketing initiatives, including thought leadership, events, webinars, content, and integrated demand campaigns, with a clear focus on measurable pipeline impact. • Partner closely with specialist marketing teams (analytics, marketing operations, brand, content, creative, communications, and events) to deliver high‑quality, scalable partner marketing programs globally. • Co‑create compelling joint messaging, content, and narratives with partners that clearly articulate shared value propositions, priority use cases, and customer success. • Own the planning, governance, and optimisation of Market Development Funds (MDF), ensuring investment is strategically aligned and delivers strong ROI. • Leverage partner channels, platforms, and ecosystems to extend reach, strengthen credibility, and accelerate awareness of joint data and AI solutions. • Use data, insights, and performance reporting to continuously optimise initiatives and provide clear visibility to senior stakeholders on impact and effectiveness.

🎯 Requirements

• 12+ years’ experience in B2B marketing and go‑to‑market roles, ideally within complex, global environments. • Proven experience leading global B2B co‑marketing initiatives with large technology or platform partners, including ownership of Market Development Funds (MDF). • Strong understanding of data, analytics, AI, and cloud technology ecosystems, and how to position these solutions in partnership‑led go‑to‑market motions. • Demonstrated success driving demand generation, pipeline acceleration, and full‑funnel marketing at scale. • Experience operating effectively within large, global, matrixed organisations. • Highly skilled at influencing senior internal and external stakeholders across regions, without direct authority. • A strong strategic thinker who is equally comfortable rolling up their sleeves to execute. • Excellent partner‑facing communication and presentation skills, with the ability to translate complex topics into clear, compelling narratives. • Strong program and project management capabilities, with experience running multiple global initiatives in parallel. • Confident user of Microsoft Office tools and collaboration platforms. • A proactive, ownership‑driven mindset; curious, solutions‑oriented, and motivated to connect people and teams to drive results. • A continuous learning mindset, with a strong interest in developing new skills through collaboration, relationships, and formal learning opportunities.

🏖️ Benefits

• Hybrid working arrangement with at least 3 days a week in the office