Account Manager – UK, Northern Europe

🕒 May 13

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Equativ (formerly Smart)

WebsiteLinkedInAll Job Openings

501 - 1000 employees

📱 Media

🏢 Enterprise

Adtech • Media • Enterprise

Equativ is a prominent player in the advertising technology industry, offering solutions to engage digital marketplaces to help advertisers reach target audiences, and providing monetization strategies for publishers to optimize revenue. Specializing in both buy-side and sell-side technologies, Equativ provides a comprehensive suite of tools for advertisers and publishers alike, including SSP, ad server technology, and CTV formats. Following a merger with Sharethrough, Equativ positions itself as one of the largest independent ad platforms in the world, focusing on openness, accountability, and fair value to achieve advertising goals. With a strong emphasis on corporate social responsibility and diversity, Equativ is committed to enhancing its service offerings, scaling campaigns, and expanding into the fast-growing retail media channel.

📋 Description

• Serve as a senior point of contact for clients across the UK and Northern Europe markets • Respond promptly to team and client inquiries, ensuring timely and effective solutions. • Collaborate with clients to understand their strategies, needs, and objectives, ensuring Equativ’s solutions align with their goals. • Attend and actively participate in client meetings and other key interactions. • Oversee advertising campaigns from inception to completion, providing recommendations to meet or exceed client objectives. • Collaborate with internal teams (ad operations, media solutions, and sales) to ensure smooth campaign delivery. • Monitor campaign performance and provide suggestions to optimise delivery and maximise results. • Troubleshoot live campaigns and resolve issues proactively and efficiently. • Regularly strategise with team members to identify ways to improve campaign outcomes, aiming to position Equativ as a top-performing partner. • Provide detailed delivery reports and recurring updates on campaign status. • Assist with quarterly business reviews (QBRs) with key clients, offering data-driven insights and recommendations for future campaigns. • Collaborate with the sales team to analyse client requests for proposals (RFPs), ensuring a match between client needs and Equativ’s capabilities. • Work closely with internal stakeholders to deliver high-quality, tailored solutions that meet client expectations.

🎯 Requirements

• 3+ years of experience working within ad tech and/or media agency. • Strong programmatic trading experience with experience with DSPs such as DV360 & TTD • A good working knowledge of and understanding of online/ programmatic advertising • Experience running full funnel campaigns across Display, Video, CTV formats and overseeing multi-market activations is a big plus • Preferred experience working with curation tools, building and troubleshooting • A proven ability to manage multiple client expectations across various industries at one time • A working knowledge of managing campaigns across all programmatic buy types such as PMP, PG and Managed Service.