Senior CRM Executive

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🕒 April 29

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HyperGrowth Recruitment

WebsiteLinkedInAll Job Openings

1 - 10 employees

Founded 2020

🎯 Recruiter

🛍️ eCommerce

🤝 B2B

Recruitment • eCommerce • B2B

HyperGrowth Recruitment is a dedicated search firm specializing in the e-commerce and consumer goods sectors. They work closely with clients in a retained partnership model to attract high-performing talent tailored to their partners’ needs. With expertise in headhunting, they focus on understanding the intricacies of each business to deliver candidates from C-Suite to entry-level positions, ensuring a successful and effective recruitment process.

📋 Description

• Develop the CRM strategy, driving retention, repeat purchase and customer lifetime value • Build and optimise automated lifecycle journeys (welcome, reactivation, retargeting, post-purchase, loyalty etc.) using a test-and-learn approach • Plan and execute email + SMS campaigns aligned to trading and marketing calendars • Analyse campaign and flow performance, identifying opportunities to improve engagement, conversion and revenue • Leverage first-party data and segmentation to deliver highly personalised, 1:1 customer experiences • Work closely with the wider digital team to align CRM with acquisition, ecommerce and in-store activity • Own CRM reporting - tracking performance across engagement, revenue contribution, database health and retention metrics • Drive database growth through onsite capture, re-engagement and loyalty initiatives • Test and launch new retention channels (e.g. referrals, reviews, direct mail) to drive incremental revenue • Ensure strong deliverability and GDPR compliance across all CRM activity • Continuously test, iterate and improve - pushing CRM performance forward

🎯 Requirements

• Proven experience in a CRM / lifecycle marketing role within eCommerce or retail • Strong hands-on experience across email + SMS marketing, ideally using platforms like Ometria, Klaviyo or similar • Understanding of customer journeys, segmentation and retention strategy • Highly data-driven - comfortable analysing performance and turning insight into action • Strong testing mindset - confident running experiments and optimising performance • Commercially aware - understands how CRM drives revenue, not just engagement • Comfortable working cross-functionally in a fast-paced environment.

🏖️ Benefits

• 25 days holidays • Fantastic Staff discount schemes – up to 50% (and 70% on 5 items per season) • Life Assurance • Pension • Access to the Retail Trust – Jigsaw’s wellbeing and benefits provider, for a whole host of resources, support and discounts.