Content and Growth Manager

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Myzone

WebsiteLinkedInAll Job Openings

201 - 500 employees

🏥 Healthcare

Healthcare

Myzone is a wearable device that protects you from the COVID-19 virus by facilitating social distancing. It creates a personal two-meter perimeter using a laser beam, alerting users when others come too close. The device is designed to be inexpensive, straightforward, and easy to use, providing effort-free protection from contracting the virus.

📋 Description

• Build and run Myzone’s global content engine across B2B and B2C audiences • Develop content across product, proof, and motivation/MoTech pillars • Turn internal product, sales, customer success, and leadership knowledge into scalable content • Own and maintain a prioritised content roadmap aligned to commercial objectives • Create content supporting demand creation, conversion, enquiry, purchase, adoption, and engagement • Optimise website journeys, landing pages, and conversion touchpoints with Digital • Create and optimise B2B and B2C lifecycle content for lead nurture, product onboarding, retention, and engagement • Partner with CRM to improve funnel progression and lifecycle messaging • Support content execution across LinkedIn, short-form video, email, and CRM • Adapt content for different formats, platforms, and audiences • Create sales and product enablement materials including case studies, one-pagers, decks, and supporting materials • Collaborate with Creative to brief and develop commercially effective, brand-aligned assets • Track and report engagement, website conversion, CRM performance, pipeline, and revenue contribution • Use data and user behaviour insights to test, learn, iterate, and refine content • Coordinate content across campaigns, launches, and initiatives with Digital, CRM, Creative, Product, Sales, and Marketing teams

🎯 Requirements

• Senior level experience in content, marketing, or growth roles within fitness, tech, SaaS, or consumer brands • Strong writing and storytelling skills • Ability to turn complex ideas or product features into clear, compelling content • Comfortable working across B2B and B2C audiences and funnel stages • Commercial understanding of demand, conversion, engagement, and revenue • Ability to turn unstructured input into structured, high-quality output • Experience across web, email/CRM, social, and short-form video • Experience collaborating with creative, digital, CRM, product, and sales teams • Comfortable working at pace with a bias toward action and delivery • Strong organisational and prioritisation skills • Ability to manage multiple projects and stakeholders • Experience using performance insights to improve content effectiveness • Fluent in English with excellent communication skills • Willingness to travel occasionally as required • Experience in the fitness industry or adjacent categories is a plus, but not essential

🏖️ Benefits

• Hybrid or remote working • Flexible working hours • 25 days holiday per annum, plus bank holidays • Additional holiday opportunities via Myzone Team challenges • 5% employee pension contribution, 3% employer contribution • Free Myzone wearable and/or Myzone Go subscription