Events & Field Marketing Manager

🕒 August 4

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Toggl

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2007

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Toggl is a cloud-based time tracking and reporting platform that helps teams of all sizes capture work across web, desktop, mobile and browser extensions and convert activity into accurate time entries. It builds highly customizable productivity and profitability reports from team time data, integrates with 100+ tools and offers an API for custom workflows. Toggl emphasizes easy adoption and privacy (anti-surveillance), and provides enterprise features such as dedicated onboarding, custom integrations, SOC 2 and ISO 27001 compliance to help businesses optimize billing, resource allocation, and team productivity.

📋 Description

• Own end-to-end operational coordination for major external sponsorships and industry trade shows • Manage vendor communications, booth layouts, graphic dimensions, compliance logistics, swag sourcing and distribution • Own event budgets and negotiate with vendors • Write and produce invitations, landing pages, promotional emails, social posts, on-site materials and post-event follow-up sequences • Create post-event recap content, including summary emails, LinkedIn posts, highlight videos and relevant case studies • Build cross-departmental SLAs, pre-event advertising layers, account-matching lists and post-event outbound sequences • Coordinate with Sales and Demand Generation so event contacts enter sales conversations within 24 hours • Research, conceptualize and execute micro-roundtables and private VIP executive dinners • Manage venue negotiation, culinary curation, guest-list outreach and on-site execution • Own event lead capture and ensure attendee data flows accurately into HubSpot with source attribution • Report cost-per-opportunity for each activation • Collaborate with Marketing and Sales to align events with pipeline and business goals • Use AI tools for research, synthesis, analysis, drafting and exploration • Build a repeatable event playbook and determine which activations merit repetition

🎯 Requirements

• At least 3–5 years of experience running events that convert • Experience with event logistics, vendor negotiation and field marketing strategies • Experience personally owning and executing in-person B2B events in the North American market • Knowledge of North American conference circuits, sponsorship pricing and negotiation, venues, vendors and buyer expectations • European market experience is a plus • B2B SaaS or software marketing experience is preferred/advantageous • Ability to manage successful B2B events and sponsorships autonomously • Understanding of event metrics and cost-per-opportunity tracking • Ability to build systems for lead follow-up within 24 hours • Hands-on AI-tool usage for research, analysis, drafting and prototyping; AI fluency is not optional • Excellent written communication skills • Comfortable with asynchronous communication • Ability to travel approximately eight or nine times per year, including events mainly in North America and some in Europe • Main working location must be between UTC-5 and UTC+2

🏖️ Benefits

• Annual salary review based on company and individual performance • Freedom to choose when and how much you work; results-based measurement • 24 days of paid time off per year, plus local holidays • Unlimited sick leave • In-person meetups for team-building, with expenses covered • 4–6 weeks paid sabbatical depending on tenure • Laptop budget up to €2,500, renewed every 3 years • €2,000 home office setup budget and an additional €300 every year after 3 years of tenure • €3,000 per year for co-working space membership and/or home internet service • €4,000 per year for training, workshops, and conferences • €2,400 per year for equipment or services supporting physical and mental health • Support for purchasing tools needed to do your best work, including eyeglasses if needed • Paid Test Week