Marketing Campaign Manager – Europe

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🕒 March 31

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1NCE

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

📡 Telecommunications

🚗 Transport

💰 Venture Round on 2022-06

Telecommunications • IoT • Transport

1NCE is a leading provider of managed connectivity services tailored for low-bandwidth IoT applications such as GPS tracking. The company offers a unique and disruptive price model with the 1NCE IoT Lifetime Flat rate, allowing customers to connect their IoT devices for 10 years at just 10 dollars. 1NCE collaborates with major telecom operators to ensure Tier-1 grade connectivity and broad coverage across 173 countries, supporting various radio standards including 2G, 3G, 4G, and LTE-M. Their services and products, like rugged IoT SIM cards and chips, cater to diverse sectors including transport, agriculture, healthcare, and consumer electronics, making IoT integration seamless and cost-effective globally.

📋 Description

• Develop, execute, and optimize high-impact marketing campaigns that drive lead generation, brand awareness, and demand generation for 1NCE. • Identify and target key customer segments, ensuring the seamless execution of integrated campaigns. • Work closely with the sales and product teams to ensure campaigns align with business goals. • Lead the planning and execution of multi-channel campaigns aimed at lead generation, including email marketing, paid advertising, events, social media, and content marketing. • Manage the full lifecycle of campaigns from conception to delivery, ensuring alignment with demand generation goals. • Drive demand generation efforts by identifying key market segments and optimizing lead conversion. • Analyze campaign performance, monitor KPIs, and use insights to optimize future campaigns. • Utilize a variety of digital marketing tactics to generate leads and nurture customer relationships. • Manage the execution of multiple campaigns simultaneously, ensuring deadlines, budgets, and quality standards are met. • Develop and manage campaign assets including landing pages, emails, webinars, whitepapers, banners, and social media content.

🎯 Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field. • 7+ years of experience in demand generation and campaign management, ideally in B2B technology, SaaS, or IoT industries. • Proven experience developing and executing integrated campaigns that generate qualified leads and drive business growth. • Strong experience with marketing automation platforms and CRM systems (HubSpot, Salesforce, etc.). • Familiarity with digital marketing tools such as SEO, SEM, paid ads, social media, and email marketing. • Strong understanding of demand generation strategies and lead funnel management. • Expertise in campaign management, project execution, and multi-channel marketing. • Proficiency in data analysis and reporting, with the ability to optimize campaigns for maximum ROI. • Excellent communication skills (written and verbal). • Creative and strategic thinker with strong problem-solving capabilities. • Ability to collaborate with cross-functional teams and manage multiple projects simultaneously.

🏖️ Benefits

• Further professional growth - Become part of our international team and an exciting environment that will revolutionise the telecommunication market for IoT • Short decision-making paths and a lot of creative freedom - with us you can really get involved and help shape the future • A work environment defined by respect, close and informal communications among teams, departments, and management • Plenty of space for new ideas and strategies where self-started individuals are highly valued and work effort is not measured in time but in results • Working on cutting-edge technologies • Flexible working models to accommodate work-life balance • Nilo.Health platform for your well-being • 26 days of paid annual leave • Global and local events to strengthen our team spirit and have fun together • And many more depending on your location (e.g. gym membership, transportation allowance, language courses, pension scheme, etc.)