Regional Marketing Manager – Immunology/Gastroenterology

🔥 0 minutes ago

🌲 North Carolina – Remote

🌲 North Carolina – Remote

💵 $139k - $250.5k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

🎡 Marketing

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AbbVie

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 2013

🏥 Healthcare

💼 Consulting

🏭 Manufacturing

Healthcare • Consulting • Manufacturing

AbbVie is a global pharmaceutical company that discovers and delivers innovative medicines and solutions to enhance lives. With a focus on addressing the world's toughest health challenges, AbbVie operates in over 175 countries, providing a wide range of products across areas like immunology, oncology, neuroscience, and aesthetics. Committed to scientific innovation, AbbVie invests heavily in research and development, aiming to produce first-in-class medicines. The company also emphasizes workplace diversity, sustainability, and patient support initiatives, ensuring positive impact for both its patients and the broader community.

📋 Description

• Lead projects compliantly through the promotional review process and deliver high-quality work on schedule • Manage strategy, execution, and budgeting for national and regional conventions, External Expert consulting, advisory boards, and commercial peer-to-peer education programming • Evaluate marketing tactics and make strategic recommendations for brand optimization • Provide insights on key business questions to inform marketing strategy, resource optimization, and tactic development • Partner with field leadership to optimize pull-through of marketing strategies in the assigned geography • Analyze market drivers, competitive landscape, provider dynamics, and competitive intelligence across the assigned geography • Coordinate deliverables from external vendors and internal departments, including Agency Partners, Market Research, Legal, Regulatory, Medical Affairs, Ethics and Compliance, and IT • Identify, build, and strengthen relationships with External Experts, emerging leaders, patient associations, and professional associations • Develop regional External Expert engagement plans and ensure consistent execution throughout the year • Connect AbbVie Integrated Brand Teams to collaboration opportunities based on aligned objectives and industry standards

🎯 Requirements

• Bachelor’s Degree • At least 2 years of experience in Immunology (preferred) • Previous experience in sales, sales management, or marketing • Previous Gastroenterology experience preferred • Mastery of verbal and non-verbal communication and presentation skills, both live and virtual • Experience working collaboratively with integrated, cross-functional teams • Ability to influence without direct authority and drive results • Ability to navigate a field- and headquarters-based matrix organization • Ability to work in a fast-paced environment • Knowledge of applicable regulations and standards affecting pharmaceutical products • Willingness and ability to travel up to 75% of the time, including evenings and weekends • Valid driver’s license • Ability to pass a pre-employment drug screening test and meet safe driving requirements

🏖️ Benefits

• Paid time off (vacation, holidays, sick) • Medical, dental, and vision insurance • 401(k) • Eligibility to participate in short-term incentive programs