Partner Program Lead

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Acceldata

201 - 500 employees

Founded 2018

🏢 Enterprise

☁️ SaaS

Enterprise • SaaS • Data

Acceldata is a leading enterprise data observability company that provides comprehensive solutions for ensuring data quality, reliability, and cost efficiency in multi-cloud and hybrid data environments. Acceldata's platform offers observability across various aspects of data operations, including data quality, pipeline, infrastructure, user, and cost observability. By integrating seamlessly with cloud platforms, data warehouses, and BI tools, Acceldata helps enterprises manage large-scale data operations, enhance data reliability, and optimize performance. With a focus on improving data infrastructure reliability and efficiency, Acceldata supports a wide range of industries, including financial services, manufacturing, consumer packaged goods, retail, and life sciences.

📋 Description

• Design, execute, and optimize integrated partner marketing campaigns with strategic alliance partners. • Build and execute account-based marketing (ABM) programs in collaboration with alliance and field sales teams. • Develop repeatable partner marketing motions that drive awareness, engagement and qualified pipeline. • Align partner campaigns with Acceldata's go-to-market priorities and target accounts. • Manage Acceldata's participation in strategic partner events and conferences. • Plan and execute event sponsorships, speaking opportunities, executive meetings, customer engagements, and partner networking activities. • Coordinate Acceldata's presence at events including: Knowledge, AWS re:Invent, VAST Data Forward, Reltio DataDriven. • Measure event effectiveness and optimize investment based on pipeline and revenue outcomes. • Create compelling co-branded assets including: Solution briefs, Joint value propositions, Customer success stories, Executive presentations, Partner sales enablement materials, Thought leadership content. • Analyze campaign effectiveness and provide actionable recommendations for optimization.

🎯 Requirements

• 7+ years of experience in B2B Partner Marketing, Alliance Marketing, Channel Marketing, or Ecosystem Marketing. • Proven success executing joint marketing programs with technology partners, system integrators, or cloud providers. • Experience managing event sponsorships, conferences, executive programs, and field marketing initiatives. • Demonstrated ability to execute ABM and demand generation campaigns with strategic alliance partners. • Strong content creation and storytelling capabilities, including executive-ready and customer-facing materials. • Experience measuring marketing performance through Salesforce and marketing attribution models. • Excellent project management and stakeholder management skills. • Ability to work cross-functionally with sales, alliances, marketing, and executive leadership teams. • Strong written, verbal, and presentation skills.

🏖️ Benefits

• Flexible PTO Plan • Up to 100% employer-paid benefits for health, dental, and vision coverage for specific plans • Discounts and offerings for major vendors through our PEO • Apple Air Mac Equipment • Becoming part of the team that coined the term “Data Observability”!

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