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Digital Content and Marketing Coordinator

Job not on LinkedIn

🔥 13 hours ago

🇺🇸 United States – Remote

💵 $60k - $65k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

✍️ Content Marketing Manager

👻 Ghost score 0%

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Logo of ACLED

ACLED

51 - 200 employees

Founded 2005

🤝 Non-profit

🏛️ Government

📱 Media

Non-profit • Government • Media

ACLED is an independent, impartial, international non-profit organization that collects data on violent conflict and protest in all countries and territories worldwide. It provides extensive analysis on trends of political violence and protests, offering insights and early warning signs for crisis prediction. ACLED's work includes monitoring elections, conflict dynamics, and tracking political violence. They deliver detailed regional and thematic reports, such as the US Crisis Monitor and the Ukraine Conflict Monitor. Their data is widely used by researchers, policymakers, and journalists to understand and respond to global crises.

📋 Description

• Own and execute ACLED's growth strategy across key channels, focusing on pipeline generation and audience expansion • Build and optimize multi-channel campaigns to drive engagement, conversion, and revenue • Develop and improve lead-generation and nurturing funnels with sales • Generate campaigns around ACLED products and initiatives • Own the email program, including newsletters, nurture sequences, and campaign sends • Segment audiences and personalize messaging • Build automated workflows and lead scoring in CRM and automation tools • Test and optimize subject lines, content, and campaign cadence using performance data • Own the strategy and operational execution of industry events, webinars, and virtual roundtables • Identify themes, speakers, and target audiences for events • Drive webinar promotion, registration, attendance, and post-event conversion • Repurpose webinar content into ongoing content assets • Manage event promotion, logistics, and follow-up • Partner with sales on pre- and post-event engagement • Translate ACLED's data products and insights into value propositions and messaging • Support product launches, feature releases, and positioning across target segments • Develop sales collateral, including one-pagers, decks, and case studies • Align messaging across research, analysis, and revenue teams • Track, measure, and report campaign performance across email, events, webinars, and digital channels • Identify trends, optimize campaigns, and improve ROI • Build reporting frameworks tied to growth and revenue goals

🎯 Requirements

• 5+ years of proven experience in marketing and digital roles • Experience identifying target audiences and leading campaigns that engage, educate, and motivate • Experience working remotely • Deep intellectual curiosity about the product and customers' motivations • Interest in the conflict prevention mission and understanding of the international context • Knowledge of current digital growth techniques and best practices • Solid knowledge of website analytics tools • Proficiency with automation and CRM software, including Salesforce • Experience setting up and optimizing digital ad campaigns • Comfort working with numbers, metrics, figures, and spreadsheets • Sense of aesthetics and strong corporate communication/copywriting ability • BSc/MSc degree in Business, Communications, or a related field • Ability to travel globally for client meetings, industry events, and organization events (15%) • CV must include at least three examples of campaign or digital marketing projects, including role, audience, channels, and success metrics • Additional languages (Spanish, French, and/or Arabic) beneficial

🏖️ Benefits

• Fully remote work arrangement • Ability to travel globally for client meetings, industry events, and organization events (15%)

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