Data Analyst II

🔥 1 minute ago

🏄 California – Remote

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💵 $145.7k - $171.1k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📉 Data Analyst

🦅 H1B Visa Sponsor

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👻 Ghost score 1%

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Logo of Acorns

Acorns

201 - 500 employees

Founded 2012

💳 Fintech

👥 B2C

Fintech • B2C

Acorns is a financial technology company that helps individuals save and invest their money through a variety of automated features. By using spare change from everyday purchases, Acorns offers a seamless way to start investing with its Round-Ups® feature and expert-built diversified portfolios. The company also provides additional services such as Acorns Later for retirement savings and Acorns Early for children's investment accounts. Acorns offers a smart money app with easy-to-use features designed to grow money skills among users, including a Bitcoin-linked ETF for cautious cryptocurrency exposure and ESG portfolios for sustainable investing. While Acorns is not a bank, it partners with financial institutions to offer Visa™ debit cards as part of their comprehensive financial service offerings.

📋 Description

• Lead Acorns’ marketing measurement roadmap across experimentation, forecasting, and incrementality testing • Partner with Marketing leaders and third-party agencies to define test scope, prioritization, and success metrics • Design and run geo holdout tests and other incrementality methodologies end-to-end • Collaborate with Data Science to maintain up-to-date priors and data inputs for the MMM • Set standards for sample sizes, statistical power, confidence intervals, test design, and post-experiment analysis • Develop marketing performance and spend-efficiency forecasting models incorporating seasonality, channel saturation, and macro trends • Query large-scale platforms such as Databricks and BigQuery with marketing and media data sources • Identify channel inefficiencies, investigate anomalies, and develop strategic hypotheses • Use AI tools and agent-based workflows to automate data extraction and repetitive analyses • Mentor junior and mid-level analysts, conduct code reviews, and foster data culture • Translate marketing measurement insights into long-term budget and channel decisions

🎯 Requirements

• 5+ years of experience in marketing analytics, media measurement, or a related field • Hands-on experience designing and running geo holdout tests or comparable geo-based incrementality methodologies • Experience building marketing forecasting models, such as spend/response, MMM, or channel-level forecasting • Deep expertise in experimentation methodology, A/B testing, hypothesis testing, sample estimation, and statistical power analysis in marketing contexts • Advanced proficiency in SQL and Python within cloud data environments such as Databricks and BigQuery • Hands-on experience with marketing measurement tools and platforms, including MMM/incrementality platforms and ad platform reporting such as Google/Meta • Strong intuition for marketing and customer psychology, especially acquisition and retention impacts • High autonomy and project management skill for complex analytics projects • Demonstrated commitment to formal mentorship and technical leadership • Acorns mission, vision, and values alignment • Acorns participates in E-Verify to confirm employment eligibility of newly hired employees

🏖️ Benefits

• Competitive salary and stock options • Comprehensive benefits package for you and your family • Flexible work location and hours • Paid time off, including vacation, sick time, and parental leave • 401(k) matching • Monthly Acorns account contribution • GoHenry account for your family • Mindfulness and Financial Wellness resources • Headspace and Addition Wealth • Acorns Career Development Program with ongoing training sessions, development plans, development check-ins, and Cornerstone’s online training platform • Roots Leadership Program for Emerging Leaders • Community week onsite gatherings • Various virtual events • Optional access to office space in Irvine, CA • Equity grants • Discretionary cash bonus awards • Medical, financial, and other benefits

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