Senior Integrated Marketing Manager – Pre-Sale

Job not on LinkedIn

🔥 4 minutes ago

🇺🇸 United States – Remote

💵 $90k - $100k / year

⏰ Full Time

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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AFAR

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2009

🏨 Hospitality

🍽️ Food & Beverage

💼 Consulting

Hospitality • Food & Beverage • Consulting

AFAR is a comprehensive travel media company that inspires, empowers, and enriches travelers who care about meaningful travel experiences. It offers a range of travel guides, trip ideas, and tips for various global destinations, spanning continents such as Africa, Asia, Europe, and the Americas. Through its print magazine, podcasts, newsletters, and online articles, AFAR covers diverse travel topics including cultures, cuisine, health and wellness, outdoor adventures, and sustainable travel. The company also collaborates with partners to showcase exclusive travel experiences and destinations, making it a valuable resource for discerning travelers looking to explore the world deeply and responsibly.

📋 Description

• Develop high-impact content marketing and media campaigns for advertisers across digital, print, mobile, video, audio, social, and event/experiential platforms, including ideation and strategic proposal writing • Serve as a subject-matter expert for assigned categories and accounts by developing sales opportunities, insights, and trend analysis, and communicating learnings and ideas to sales and marketing teams • Partner cross-functionally with Sales, Marketing Activations, Ad Ops, Brand Marketing, Editorial, and Events • Build industry partnerships that enhance Afar's marketing solutions and capabilities • Partner with Marketing Activations and Ad Operations to understand campaign performance and establish best practices for pitching, pricing, and packaging marketing solutions • Coordinate with Sales and Marketing Activations to ensure a consistent pre-to-post-sale transition • Attend sales calls and present marketing programs and proposals directly to clients and agencies • Create sell sheets, presentations, and other materials positioning and selling Afar's marketing solutions to advertising, media, and travel industries • Develop programs, go-to-market strategy, and unique selling proposition for the Afar brand • Build awareness and demand for Afar's advertising programs and platforms • Create content and product-led programs to engage audiences and drive results for advertising partners • Lead cross-team initiatives to identify and develop revenue-driving opportunities across podcast, social, video, email, events, digital, and print media • Work with marketing and sales leadership to refine offerings, uncover new products, and build new initiatives

🎯 Requirements

• 5-7+ years of integrated marketing experience • Strong marketing and proposal writing skills, with clear, concise oral and written communication and the ability to develop ideas strategically • Comfortable working closely with and presenting to clients and agencies • Strong knowledge of current digital, social, podcast, and mobile advertising platforms, with the ability to apply them in day-to-day work • Self-starter who sets priorities, takes ownership of new projects, and drives progress with full accountability • Ability to manage multiple priorities in a fast-paced environment, both independently and as part of a team • B.A. or equivalent experience (preferred)