Digital Content Editor

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Active Interest Media

WebsiteLinkedInAll Job Openings

201 - 500 employees

One of the world’s largest enthusiast media companies, Active Interest Media (aimmedia.com) produces leading consumer and trade events, websites, magazines, and TV shows that reach millions of readers, fans, and attendees in 85 countries.

📋 Description

• Write, edit, and produce accurate, high-quality content across the Garden Group portfolio, including articles, posts, and video. • Edit legacy content in WordPress/Contentful using SEO best practices, improving discoverability without sacrificing voice. • Partner with the Multimedia/Video Producer to develop short- and long-form video for web and social. • Research and implement innovations in content engagement, storytelling formats, and editorial presentation. • Use AI tools thoughtfully to support research, drafting, and production — with rigorous human review and adherence to company guidelines. • Meet strict content delivery deadlines across multiple concurrent projects and platforms. • Manage, assign, and edit submissions from contributors across all three brands. • Evaluate content proposals from prospective authors; provide clear editorial direction to freelancers. • Identify story opportunities and develop ideas with contributors and stakeholders that support membership growth and audience depth. • Use analytics, SEMRush, and audience data — in partnership with the Executive Digital Editor — to identify content gaps and inform editorial priorities. • Collaborate on monthly/seasonally compelling content calendars for each brand, balancing SEO needs, article performance, and editorial judgment. • Contribute to creative content promotion campaigns, digital publishing best practices, and e-letter planning and execution. • Support planning and execution of online webinars and digital events, from topic development through promotion and post-event follow-up. • Contribute to e-learning content, including course structure, instructional copy, and subject matter expert coordination. • Help develop project guides, white papers, and downloadable resources for members across experience levels. • Monitor webinar and digital event metrics; share insights to shape future programming.

🎯 Requirements

• 3–5+ years in digital editorial, ideally in home, garden, lifestyle, or enthusiast media. • Demonstrated ability to manage contributors, meet deadlines, and oversee multi-platform production schedules. • Working knowledge of WordPress or Contentful and SEO best practices. • Proficiency with analytics tools (Google Analytics, SEMRush, or equivalent). • Strong written communication across multiple brand voices. • Experience managing competing priorities with minimal supervision. • Genuine knowledge of gardening, horticulture, or outdoor living — enough to edit for accuracy, not just clarity. • Experience producing or editing video and multimedia content. • Familiarity with webinar production or e-learning content development. • Background in lifestyle, home, garden, food, or enthusiast media. • Comfort with project management tools (Trello, Monday.com, or similar).

🏖️ Benefits

• Active Interest Media values diversity in the workplace and is an equal opportunity/affirmative action employer.