Senior Manager – Revenue Technology, Automation

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AvidXchange, Inc.

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

💼 Consulting

📦 Logistics

💳 Fintech

💰 $66M Venture Round on 2020-09

Consulting • Logistics • Fintech

AvidXchange, Inc. is a leading provider of accounts payable (AP) automation software and payment solutions specifically tailored for middle market businesses and their suppliers. Known for transforming the way these companies manage their bill payments, AvidXchange emphasizes innovation driven by its team of entrepreneurs who are passionate about serving customers and fostering growth. The company specializes in payables automation, electronic invoicing, and the implementation of best practices to create a more efficient, paperless workflow in the accounts payable process.

📋 Description

• Own the platform and campaign execution layer of AvidXchange’s revenue marketing organization. • Lead the build and continuous development of AI-driven marketing automation. • Own campaign planning with Demand Generation, including sequencing, channel allocation, and audience segmentation across Marketo, Artisan, Conversica, and Sendoso. • Bring platform performance data, channel capability context, and AI-driven insights into planning. • Own campaign performance reporting and define and maintain KPIs for each program type. • Deliver monthly performance reviews to Demand Generation and Revenue Operations leadership with recommendations. • Design and maintain multi-touch attribution models and partner with Buyer Operations and Analytics on data structures. • Own the strategic deployment and performance of Artisan and Conversica as AI-driven campaign platforms. • Scope and execute new agentic automation use cases and build frameworks for AI program governance. • Evaluate emerging AI marketing tools and recommend adoption, piloting, or deprioritization. • Own, administer, and govern the marketing technology stack, including Marketo, LeanData, Artisan, Conversica, and Sendoso. • Maintain instance health, database hygiene, privacy compliance, and vendor relationships. • Own MQL routing logic, lead-to-account matching, and attribution configuration in LeanData. • Manage and develop three direct reports. • Partner with Demand Generation, Revenue Operations, BizApps, and Analytics on data flow, lead routing, and campaign execution standards.

🎯 Requirements

• 6+ years of experience in marketing operations or revenue operations • At least 4 years managing a team • Deep hands-on experience with Marketo; Marketo Certified Expert preferred • Working knowledge of lead routing platforms such as LeanData or equivalent • Understanding of routing logic, campaign segmentation, and attribution • Hands-on experience with AI-driven marketing platforms such as Conversica, Artisan, or comparable tools • Demonstrated ability to build or iterate on lead scoring models and multi-touch attribution frameworks • Ability to analyze campaign performance data and communicate recommendations to marketing leadership • Track record of cross-functional work with Demand Generation as a strategic peer • Comfort operating in a RevOps-led structure with shared marketing and sales systems governance • Ability to manage and develop a team of three direct reports

🏖️ Benefits

• 18 days PTO • 11 holidays (8 company recognized and 3 floating holidays) • 16 hours per year of paid Volunteer Time Off (VTO) • Competitive healthcare • High Deductible Health Plan option with $0 monthly premium for teammate-only coverage • 100% AvidXchange-paid Dental Base Plan Coverage • 100% AvidXchange-paid Life Insurance • 100% AvidXchange-paid Long-Term Disability • 100% AvidXchange-paid Short-Term Disability • Employee Assistance Program (EAP) with counseling services, legal and financial consultations, and health advocacy • Onsite Health Clinic with Atrium Health • 401(k) match: 100% match on the first 3% of salary, plus 50% match on the next 2% • Parental Leave: 8 weeks 100% paid by AvidXchange • Discounts on pet, home, and auto insurance • WeeCare Childcare Service • Perks at Work discount program • Onsite gym fitness center, yoga studio, and basketball court • Tuition reimbursement up to the federal maximum of $5,250 • Hybrid Workplace Flexibility • Free parking • Work/life balance and development programs • Competitive benefits