Go-to-Market Strategy Intern

Job not on LinkedIn

🔥 1 minute ago

🇺🇸 United States – Remote

👨‍🎓 Internship

⚪️ Entry-level

🎁 Product Marketing

🚫👨‍🎓 No degree required

👻 Ghost score 25%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 60 days.
• 102 open roles for a team of 16.
• No salary listed.

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Bask Health

WebsiteLinkedInAll Job Openings

11 - 50 employees

🏥 Healthcare

💼 Consulting

📦 Logistics

💰 Pre Seed Round on 2022-05

Healthcare • Consulting • Logistics

Bask Health is a robust platform providing a comprehensive suite of customizable telehealth solutions. It offers tools such as a questionnaire builder, patient portals, and pharmacy fulfillment services, all secured with strong encryption and HIPAA-compliance. Bask Health seamlessly integrates telehealth and e-commerce, enabling streamlined patient care from consultation to delivery. The platform supports entrepreneurs, doctors, and developers by offering scalable no-code solutions that enhance user experience and business growth. With its nationwide pharmacy network, Bask Health empowers businesses to efficiently manage prescriptions, patient data, and order fulfillment across the entire digital health landscape.

📋 Description

• Support go-to-market strategy research across Bask Health's software platform. • Research target markets and potential customer segments. • Analyze customer needs, business challenges, and purchasing considerations. • Conduct competitive research on SaaS, telehealth, and e-commerce platforms. • Compare competitor positioning, target audiences, and product offerings. • Organize market research findings into reports and presentations. • Assist with developing customer segmentation frameworks. • Research potential use cases for different platform capabilities. • Support the preparation of go-to-market plans for product launches. • Help identify target audiences for new product features. • Assist with developing launch briefs and strategic planning documents. • Collaborate with product marketing on positioning research. • Work with product managers to understand new features and customer value. • Gather insights from sales about customer objections and purchasing motivations. • Collect customer feedback from customer success teams. • Research potential customer acquisition and distribution channels. • Assist with evaluating partnership and market expansion opportunities. • Support competitive differentiation research. • Help prepare internal strategic presentations. • Maintain market research spreadsheets and competitive tracking documents. • Organize launch timelines, deliverables, and stakeholder feedback. • Assist with reviewing customer acquisition and adoption metrics. • Help summarize commercial performance trends. • Research industry developments affecting SaaS and telehealth businesses. • Support analysis of customer segments and potential growth opportunities. • Document research assumptions, findings, and limitations. • Contribute ideas for improving go-to-market approaches. • Present research findings and recommendations to relevant team members. • Complete assigned strategic research projects and communicate progress.

🎯 Requirements

• Currently pursuing a degree, recently graduated, or developing early professional experience in Business, Marketing, Economics, Finance, Strategy, Analytics, or a related field, or equivalent practical experience. • Strong interest in go-to-market strategy and technology businesses. • Strong analytical thinking and problem-solving skills. • Ability to research markets and organize information. • Strong written and verbal communication skills. • Ability to summarize complex findings clearly. • Comfortable working with spreadsheets and presentations. • Basic understanding of business and marketing concepts or willingness to learn. • Interest in customer segmentation and market research. • Ability to work with qualitative and quantitative information. • Strong attention to detail and accuracy. • Good organizational and time management skills. • Ability to complete assignments within agreed deadlines. • Willingness to ask questions and seek clarification. • Ability to incorporate feedback and improve work. • Comfortable collaborating with cross-functional teams. • Ability to work independently on clearly defined research projects. • Interest in understanding customer needs and purchasing decisions. • Willingness to learn B2B SaaS business models. • Ability to identify patterns and communicate insights. • Curiosity about competitive positioning and commercial strategy. • Initiative and ownership of assigned responsibilities. • Adaptability in a changing work environment. • Commitment to producing accurate, well-supported research. • Nice to Have: Coursework in business strategy, economics, marketing, or market research. • Nice to Have: Previous internship or project experience involving business analysis. • Nice to Have: Academic projects involving market sizing or competitive analysis. • Nice to Have: Familiarity with B2B SaaS business models. • Nice to Have: Understanding of customer acquisition and retention. • Nice to Have: Experience using Excel or Google Sheets for analysis. • Nice to Have: Familiarity with customer segmentation concepts. • Nice to Have: Interest in e-commerce and direct-to-consumer business models. • Nice to Have: Experience researching technology companies or software markets. • Nice to Have: Familiarity with go-to-market planning and product launches. • Nice to Have: Understanding of sales funnels and conversion metrics. • Nice to Have: Experience preparing business presentations or research reports. • Nice to Have: Familiarity with Google Workspace, Microsoft Office, or similar tools. • Nice to Have: Experience using CRM or marketing analytics tools. • Nice to Have: Interest in healthcare technology and telehealth platforms. • Nice to Have: Familiarity with competitive intelligence research. • Nice to Have: Experience participating in business case competitions. • Nice to Have: Experience running a small business or entrepreneurial project. • Nice to Have: Basic understanding of pricing and packaging concepts. • Nice to Have: Interest in pursuing a career in product marketing, growth, or commercial strategy.

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