Regional Marketing Manager

Job not on LinkedIn

🔥 0 minutes ago

🤠 Texas – Remote

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⏰ Full Time

🟡 Mid-level

🟠 Senior

🎡 Marketing

🦅 H1B Visa Sponsor

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👻 Ghost score 15%

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Logo of beqom

beqom

201 - 500 employees

☁️ SaaS

👥 HR Tech

🏢 Enterprise

SaaS • HR Tech • Enterprise

beqom is a comprehensive compensation management platform designed to bring clarity, equity, and motivation to the workforce. Since 2009, beqom has been pioneering compensation technology solutions for enterprises by integrating pay management, transparency, and equity into a seamless system. Its cutting-edge platform utilizes AI to optimize compensation processes, offering precision, scalability, and compliance for businesses across all industries. With a focus on ensuring fair employee compensation aligned with performance, beqom supports organizations in managing total compensation costs effectively while maintaining global compliance standards.

📋 Description

• Own and execute the North American marketing strategy and plan against regional pipeline goals • Drive measurable North American marketing pipeline • Build a quarterly calendar of high-performing regional programs • Lead trade shows, executive dinners, roundtables, webinars and targeted ABM campaigns • Partner with Sales and BDRs to create, progress and accelerate enterprise opportunities • Localize global campaigns and messaging for US enterprise buyers • Coordinate with the US PR agency on media opportunities, podcasts and speaking engagements • Track campaign performance, pipeline contribution and ROI • Develop joint campaigns, webinars and event activations with strategic partners including Mercer, WTW, ADP and Microsoft • Drive partner-sourced and partner-influenced pipeline • Maximize MDF opportunities and co-marketing investment • Build scalable campaign kits for partner activation • Own the North American Customer Advisory Board • Develop a network of customer advocates and a customer champions program • Create case studies, videos, reviews and event-speaker opportunities from customer success

🎯 Requirements

• 6+ years of experience in field, regional, partner or customer marketing within enterprise B2B SaaS • Track record of owning or directly contributing to regional pipeline targets • Strong experience partnering closely with Sales and BDR teams • Proven success running enterprise events, executive programs, webinars and ABM campaigns • Experience in partner marketing, customer advocacy or both • Confidence using data to measure pipeline, campaign ROI and marketing performance • Excellent communication and relationship-building skills • Proactive, hands-on approach and ability to operate autonomously in a fast-moving environment • Experience in HR Tech, HCM, compensation, payroll, FinTech or another complex enterprise software category is a strong plus • Willingness to travel up to 30% across North America

🏖️ Benefits

• Dynamic, autonomous environment • Opportunity to drive meaningful change and build a fairer future for every employee • Collaboration with a passionate, diverse and talented team around the globe • Career development autonomy

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