Paid Social Specialist – Contractor

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

💵 $57k - $105.5k / year

⏳ Contract/Temporary

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

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Blizzard Entertainment

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

🎮 Gaming

🛍️ eCommerce

☁️ SaaS

Gaming • eCommerce • SaaS

Blizzard Entertainment is a video game developer and publisher known for creating and operating several high-profile game franchises and online services. The company develops and publishes games across PC, console, and mobile platforms, including long-running multiplayer franchises and MMO titles. Blizzard operates digital distribution and launcher services (Battle. net), sells expansions, battle passes, in-game items, and offers subscriptions. Its portfolio includes Diablo (Diablo IV, Diablo III, Diablo II: Resurrected, Diablo Immortal), World of Warcraft (including classic and expansions), Overwatch, Hearthstone, Warcraft remasters, and other titles. Blizzard also markets events and bundles (e. g. , BlizzCon Ultimate Bundle) and supports in-game monetization and subscription models.

📋 Description

• Plan, build, and launch paid campaigns across Meta, Reddit, TikTok, and Snap • Execute campaign trafficking, QA, and ad operations workflows • Launch new assets and copy, generate screenshots, and QA live links for safe-zone adherence • Brief, review, and launch new assets and copy cross-functionally • Monitor daily pacing and evaluate active campaign performance using dashboards and reporting tools • Optimize campaigns against ROAS, CPA, CAC, efficient reach, views, and brand lift KPIs • Prepare and present weekly performance reports with trends, insights, and strategic recommendations • Identify and pitch testing and innovation opportunities • Track campaign finances and support accurate vendor billing and payments • Participate in cross-functional media buying and activation initiatives • Report to the Senior Manager, Activation

🎯 Requirements

• 5+ years of recent hands-on experience activating Paid Social performance campaigns • Experience optimizing toward ROAS, CPA, CAC, efficient reach, views, and brand lift KPIs • Ability to become productive quickly in a contract-based role with defined project timelines and deliverables • Highly self-motivated and able to thrive in a fast-paced, results-driven environment • Strong Excel and analytical skills • Ability to extract actionable insights from complex data sets and make strategic recommendations • Strong communication skills and a solutions-oriented mindset • Ability to manage multiple projects with competing deadlines • Comfortable owning and managing large budgets/investment levels • Flexibility to support occasional evening or weekend work during peak campaign periods • Certification in paid media platforms such as Meta, Reddit, TikTok, Google Ads, or Snap is a bonus • Passion for gaming and knowledge of Blizzard games, products, and services is a bonus

🏖️ Benefits

• Medical, dental, vision • Health savings account or health reimbursement account • Healthcare spending accounts • Dependent care spending accounts • Life and AD&D insurance • Disability insurance • 401(k) with Company match • Tuition reimbursement • Charitable donation matching • Paid holidays and vacation • Paid sick time • Floating holidays • Compassion and bereavement leaves • Parental leave • Mental health & wellbeing programs • Fitness programs • Free and discounted games • Supplemental life & disability insurance • Legal service • ID protection • Rental insurance • Relocation assistance may be available if the Company requires relocation • Incentive compensation may be available (not guaranteed)