VP, Revenue Marketing

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

💵 $175.5k - $292.5k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

👻 Ghost score 0%

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Bloomerang

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2012

💼 Consulting

📣 Marketing

🤝 Non-profit

💰 $33M Debt Financing on 2021-02

Consulting • Marketing • Non-profit

Bloomerang is a community-focused nonprofit donor management software designed to deliver a better giving experience and help organizations thrive. It offers a comprehensive platform tailored for nonprofits, including features such as donor database management, marketing and engagement tools, reporting and analytics solutions, and volunteer and membership management systems. Bloomerang aims to enhance donor retention and increase fundraising efficacy by equipping nonprofits with the tools they need to nurture relationships and drive donations. Trusted by over 23,000 organizations, Bloomerang helps nonprofits raise more funds and create lasting change through streamlined operations and an intuitive user experience.

📋 Description

• Lead Bloomerang’s complete demand and conversion engine for new business demand, revenue, pipeline, and bookings growth • Develop buyer journeys, integrated campaigns, account-based sales and marketing plays, search and AI visibility, paid search, website experiences, and conversion optimization • Build multi-year plans and funded programs to grow volume through emerging channels • Identify, size, and build go-to-market account-based marketing and sales playbooks for new market segments • Align integrated campaigns with Sales and Business Development motions • Build modern integrated campaigns, nurtures, and personalization at scale • Build, refine, and manage a shared reverse waterfall with GTM leaders • Run experiments, validate programs at small scale, and scale successful initiatives while discontinuing underperforming ones • Own and allocate the programmatic, demand software, and demand campaign budget • Help drive the department-wide AI agenda and establish accountability for AI-enabled workflows • Lead and develop marketing leaders and strengthen cross-functional influence • Represent Bloomerang publicly through presentations, speaking engagements, webinars, and conversations with nonprofit and fundraising leaders • Report to the Chief Marketing Officer and collaborate with Business Development, Sales, Marketing, Revenue Operations, and Executive leadership

🎯 Requirements

• 12+ years in B2B SaaS growth, demand, or revenue marketing • 5+ years leading other leaders • Experience scaling a high-volume, high-velocity inbound engine where marketing sourced the majority of pipeline • Experience delivering sustained 30%+ year-over-year bookings growth and helping scale a business toward $200M or beyond • Experience owning and delivering a marketing-sourced pipeline number under pressure • Experience building and holding a reverse waterfall or equivalent funnel plan with Sales, Business Development, and Revenue Operations leadership • Hands-on depth across paid marketing, website and conversion optimization, organic discovery, and AI-driven discovery • Experience translating deep product knowledge and hands-on product experience into high-impact buyer journeys • Experience owning meaningful program, agency, and software budgets and making allocation decisions • Experience with a modern demand stack, including CRM, marketing automation, ABM and intent, analytics, A/B testing, and AI tooling • Experience redesigning marketing workflows with AI agents • Experience carrying a shared number with a sales leader • Ability to present on stages, webinars, and discussions with nonprofit executives and industry influencers • Credibility with Senior Leadership and Executive Teams • No visa sponsorship or relocation assistance available

🏖️ Benefits

• Health, vision, and dental insurance options • HealthiestYou healthcare service with confidential access to doctors 24/7 • 20 PTO days • 3 flex days • 4 optional volunteer days • 12 paid holidays • Paid parental leave • 401k match • Equipment shipped to your door • Eligibility for a discretionary bonus • Fully remote work arrangement

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