Senior Director, Industry Solutions Marketing

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🔥 0 minutes ago

🌵 Arizona, Texas – Remote

🌵 Arizona – Remote 🤠 Texas – Remote

💵 $152.3k - $197.7k / year

⏰ Full Time

🟠 Senior

🎯 Chief Marketing Officer (CMO)

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Blue Yonder

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Blue Yonder is the world leader in digital supply chain and omni-channel commerce fulfillment. Our intelligent, end-to-end platform enables retailers, manufacturers and logistics providers to seamlessly predict, pivot and fulfill customer demand. With Blue Yonder, you can make more automated, profitable business decisions that deliver greater growth and re-imagined customer experiences. Blue Yonder - Fulfill your Potential

📋 Description

• Lead a broad team of industry solution marketers setting team priorities and mentoring the development of individuals so that the organization delivers on corporate priorities and long-term business outcomes • Collaborate with peers in marketing and sales to create messaging and content frameworks / templates for delivering value-oriented messaging, and technical messages, to sellers, buyers, partners, market pundits and individuals • Create and execute multi-channel prong initiatives – including managing industry solution launches – that drive pipeline, digital and thought leadership • Serve as the subject matter expert in marketing on industries, supporting sales and marketing initiatives and providing insights on how to take advantage of market and competitive changes • Work with cross-functional stakeholders to translate new capabilities for a range of solutions and define an integrated approach into outcome-oriented messaging and content used in sales, awareness and demand generation • Evaluate opportunities to take share and deposition competitors, working with competitive intelligence, sales and partners • Serve as a spokesperson for the solution area, internally and externally, supporting engagements with analysts, press, industry pundits, partners and customers

🎯 Requirements

• Bachelor’s Degree, preferably in marketing, MBA/master’s preferred • 10+ years of experience marketing to manufacturers and retailers • Experience marketing to Grocery, Chemical and Industrial Manufacturing and Hi-Tech organizations is a plus • 2+ years of experience working on SaaS software • Proven expertise in building strong relationships with product management, engineering, delivery, and sales to drive industry level GTM and outside-in value messaging • Self-starter with proven planning and project management skills, with proven ability to oversee complex projects from origin to execution • Excellent listening, oral and written communication/presentation skills with strong ability to collaborate across cross-functional teams • Possess a deep understanding of supply chains and the underlying technologies necessary to deliver them, ensuring c-suite stakeholders (finance, IT, security, supply chain, etc.) understand our value • Strong technical knowledge of cloud-based software products • Experience defining and measuring how marketing efforts support business goals • Strong internal communicator and collaborator

🏖️ Benefits

• Comprehensive Medical, Dental and Vision • 401K with Matching • Flexible Time Off • Corporate Fitness Program • A variety of voluntary benefits such as; Legal Plans, Accident and Hospital Indemnity, Pet Insurance and much more