Creative Strategy Lead

🕒 May 9

🇺🇸 United States – Remote

💵 $180k - $420k / year

⏰ Full Time

🟠 Senior

🎨 Creative Strategist

👻 Ghost score 55%

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Logo of BM Digital

BM Digital

51 - 200 employees

🛍️ eCommerce

📣 Marketing

eCommerce • Marketing

BM Digital is the leading digital marketing firm specializing in eCommerce growth. With a mission to inspire brands through creativity, media, and innovation, the company believes in fostering an inclusive environment for its employees. BM Digital has a history of founders and operators who have built unicorns and multiple 9-figure businesses. The firm helps scale e-commerce companies by frequently investing in equity stakes and providing working capital. They manage over US$100M in annual digital marketing spend and collaborate with high-profile celebrities and thousands of micro-influencers across major platforms. Headquartered in San Francisco, BM Digital also has offices in New York, London, and Hong Kong.

📋 Description

• Own and evolve the creative product across the client portfolio • Track trends on Meta and TikTok and translate them into best practices • Lead and mentor a team of creative strategists • Ensure production process aligns with strategic objectives • Liaise with talent to ensure creative strategy is in sync with creator processes • Manage onboarding of new clients to build momentum quickly • Present strategies and feedback to clients with conviction

🎯 Requirements

• 7+ years in performance creative, the majority in an agency managing large portfolios • Experience with DTC brands, fitness apps, consumer tech launches • Proven revenue generation and measurable impact on conversion rates • Understanding of direct response creative • Ability to analyze and adapt strategies based on data and performance • Experience developing and mentoring creatives and strategists • Ability to maintain quality and client confidence under performance pressure

🏖️ Benefits

• Fully remote - we have built the infrastructure for high-performance distributed teams and trust our people to do their best work from wherever they work best

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