Head of GTM – AI Agents

🔥 8 minutes ago

🇺🇸 United States – Remote

⏳ Contract/Temporary

🔴 Lead

🎁 Product Marketing

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Logo of Bolder Apps

Bolder Apps

51 - 200 employees

💼 Consulting

🏥 Healthcare

📣 Marketing

Consulting • Healthcare • Marketing

Bolder Apps is an AI-focused mobile and web app development agency headquartered in Miami that partners with startups and businesses worldwide to design, build, and scale product-grade digital experiences. Founded in 2019, the firm offers product strategy, UI/UX design, cross-platform and native mobile development (Flutter, Swift, Kotlin), web development (React, Node. js, Laravel), backend architecture, growth & optimization, staff augmentation, and ongoing support. They work with clients across industries such as fintech, healthcare, e-commerce, social media, and lifestyle, and provide AI integrations and vendor credits (OpenAI, AWS, Stripe) to accelerate projects.

📋 Description

• Own positioning and messaging; decide who the product is for, what problem it solves, and how to communicate it • Define the ICP and validate or change it using customer conversations and data • Run pricing and packaging experiments based on buyer behavior • Build outbound from scratch, including lists, sequences, first calls, and handoff from founder-led sales • Land initial design partners and convert them into paying customers, references, and product feedback • Close the first real revenue directly • Establish demand generation and content activities, including launches, writing, demos, and buyer-facing presence • Collaborate with the founder and founding engineers and feed customer insights into the product • Set up a simple GTM stack and key performance metrics • Hire and lead the GTM team once the sales motion is proven

🎯 Requirements

• You've taken a B2B product from zero, or close to it, to its first paying customers. You closed a real share of those deals yourself • You've sold technical products: AI, developer tools, APIs, or B2B SaaS bought by technical teams • You're comfortable with technical buyers. You can run the demo, follow the architecture questions, and know when to bring in an engineer • You've owned positioning, ICP, and pricing work, not just executed someone else's plan • You're a player-coach. You write the emails, run the calls, and build the process yourself • You use AI tools in your own daily work, and you can tell real agent value from hype • You work well from a fuzzy brief, decide with data, and show results in weeks, not quarters • Excellent written and verbal communication; you can explain the product to a skeptical buyer and the pipeline to a founder without a slide deck • Nice to have: You were one of the first GTM hires at a startup that went on to raise or scale • Nice to have: Experience selling AI agents, automation, or workflow tools • Nice to have: Product-led growth alongside a sales motion • Nice to have: You've built a content or community engine that created real pipeline • Nice to have: A network among engineering leaders, ops leaders, or startup founders • Nice to have: You've hired and managed SDRs or AEs before

🏖️ Benefits

• A founding seat. You own go-to-market and shape how the company sells • Founding equity • A direct line to the founder and the founding engineers, with no layers in between • Remote anywhere in the US, ideally keeping hours that overlap with Pacific time • The tools you need to run real GTM experiments • A small, experienced team that trusts you to run your own work • The chance to build and lead the GTM team as the company grows

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