Associate Director, Digital Execution

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $155.8k - $205.8k / year

⏰ Full Time

🟠 Senior

👔 Director

👻 Ghost score 1%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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BeOne Medicines

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 2010

🧬 Biotechnology

🏥 Healthcare

💊 Pharmaceuticals

Biotechnology • Healthcare • Pharmaceuticals

BeOne Medicines is a global oncology company domiciled in Switzerland that is discovering and developing innovative treatments that are more affordable and accessible to cancer patients worldwide. With a portfolio spanning hematology and solid tumors, BeOne is expediting the development of its diverse pipeline of novel therapeutics through its internal capabilities and collaborations. With a growing global team of more than 11,000 colleagues spanning six continents, the Company is committed to radically improving access to medicines for far more patients who need them.

📋 Description

• Develop and execute comprehensive digital and non-personal promotion strategy for BRUKINSA • Lead content development and segmented campaign execution across websites, display banners, social media, NPP emails, paid search, and custom digital activations • Guide channel strategy, NPP target-list prioritization, and content tailoring across the customer journey • Represent digital materials before the internal promotional review committee and ensure regulatory, legal, and compliance requirements are met • Lead end-to-end planning, development, and execution of digital and NPP campaigns • Monitor and analyze campaign performance with the business analytics team and media partners • Provide campaign optimization insights and recommendations • Lead the annual operating plan process for brand digital and NPP media • Translate brand plans into media strategy, review ROI models and analysis, and approve tactical recommendations within budget • Identify digital opportunities with Digital Strategy and Enablement, Global Technology Solutions, and Advanced Analytics teams • Partner with cross-functional teams on key data publications • Communicate digital and NPP plans and results to stakeholders • Serve as digital lead in priority organization workstreams as needed • Manage the Brukinsa digital marketing budget, including contracts, invoices, reconciliation, and phasing • Allocate resources to maximize ROI • Manage the HCP media agency relationship and budget • Provide significant agency management and cross-functional team leadership

🎯 Requirements

• Bachelor’s degree in business, marketing, life sciences or a related field • At least 5 years of digital marketing experience, including in the pharmaceutical industry • Experience leading creation of brand media/digital strategy and execution plans • Experience developing and executing campaigns adhering to FDA promotional guidelines • Experience with Veeva, media management/reporting tools, content tagging/taxonomy systems such as Claravine, and AI-enabled content or omnichannel orchestration tools • Strong understanding of digital marketing channels, tools, and best practices • Strong analytical skills and ability to interpret data for decision-making • Strong project management and organizational skills • Excellent communication and collaboration skills • Ability to work in a fast-paced environment • PC and Microsoft Office skills • Ability to travel 10–15% • MBA or advanced degree preferred

🏖️ Benefits

• Annual bonus plan for Non-Commercial roles • Incentive compensation plan for Commercial roles • Discretionary equity awards • Employee Stock Purchase Plan • Medical insurance • Dental insurance • Vision insurance • 401(k) • FSA/HSA • Life Insurance • Paid Time Off • Wellness