Manager, Digital Analytics

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Logo of Catalyst Brands India

Catalyst Brands India

501 - 1000 employees

👗 Fashion

🛒 Retail

Fashion • Retail

Catalyst Brands India is a consumer-focused holding company that brings together the heritage and operations of six apparel and lifestyle brands under a single organization. The company positions these brands to reach and serve diverse working families across America, emphasizing accessible fashion, casual lifestyle, and outdoor-inspired apparel while aiming to scale distribution, influence, and brand impact.

📋 Description

• Serve as a subject matter expert in digital analytics spanning Web, Mobile, Social, Email and Media • Mentor team members and develop data-driven decision making within the team • Utilize Google/Adobe Analytics, Tableau and Snowflake to automate reporting and insights • Propose and undertake A/B tests to drive UI recommendations • Provide insights and actionable recommendations that improve site experience and optimize KPIs • Collaborate with cross-functional teams and internal stakeholders to understand needs, translate business requirements into data requirements, and provide reporting and analytics support • Collaborate with e-commerce, merchandising, marketing, and analytics teams in designing and measuring initiatives • Identify key metrics and tracking requirements for digital commerce channels, including website, email/push, and mobile apps • Deliver proactive insights using clear storytelling and promote data-oriented decision making • Analyze and interpret data from multiple sources using cloud data warehouse platforms to identify trends, patterns, and opportunities for optimization and growth in digital sales revenue • Manage the company's digital analytics tools and ensure accurate tracking and data collection

🎯 Requirements

• Bachelor's degree in Statistics, Analytics, Computer Science, Economics, Marketing, Engineering, Mathematics, Finance, or a related field • 5+ years of hands-on experience using Google/Adobe Analytics, SQL, and Tableau • 3+ years of experience leading a digital analytics team • Ability to convey complex technical concepts to a non-technical audience • In-depth understanding of common web/e-commerce metrics and definitions • Ability to think outside the box and take initiative to solve problems • Excellent communication and oral presentation skills • Experience in retail and/or e-commerce highly preferred • Master's degree preferred

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