Director, Brand Marketing

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $150k - $200k / year

⏰ Full Time

🔴 Lead

💃 Brand Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

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Celigo

WebsiteLinkedInAll Job Openings

501 - 1000 employees

☁️ SaaS

💰 $48M Series C on 2021-12

SaaS

Celigo is a world-class integration platform as a service (iPaaS) designed to facilitate automation of both common and custom business processes. It empowers IT and business teams to enhance agility and foster innovation within their organizations, particularly focusing on integration and digital transformation. The platform specializes in areas such as SaaS, Ecommerce, and Cloud Applications, making it a robust solution for modern business integration needs.

📋 Description

• Own Celigo's brand positioning and narrative across the website, content, campaigns, and customer touchpoints • Define and track brand awareness metrics and report progress to marketing and executive leadership • Own and scale the website as a growth contributor through metrics, trend diagnosis, and ongoing experiments • Own technical SEO strategy, including site architecture, crawlability, indexation, structured data, and Core Web Vitals • Lead Celigo's strategy for AI-driven visibility, generative search, and answer engines • Build and execute content strategy for brand awareness, thought leadership, engagement, SEO, and inbound lead generation • Oversee blog, social, video, email, landing pages, whitepapers, and webinars • Lead creative ideation and execution for campaigns, product launches, brand initiatives, and customer lifecycle marketing • Use AI to scale content and design production, research, and iteration • Organize the design team to meet SLAs and improve Marketing efficiency through templates, tools, and self-serve systems • Build, lead, and mentor a high-performing brand, content, and creative team • Collaborate across Marketing, Sales, Customer Success, and People; report to the Chief Marketing Officer

🎯 Requirements

• Bachelor's degree in business, marketing, or a related field • 7+ years of experience in brand marketing, content marketing, or creative leadership roles • Experience translating brand positioning and messaging into content, website, and creative execution • Proven experience leading teams in a high-growth B2B environment • Track record of driving measurable brand awareness and inbound demand growth through website and content programs • Exceptional written, verbal, and visual communication skills • Deep understanding of marketing funnels, audience segmentation, and buyer journeys • Knowledge of technical SEO, including site architecture, crawlability, structured data, and Core Web Vitals • Knowledge of AI-driven and generative search • Experience with Figma, WordPress and other CMS platforms, marketing automation tools, SEO, AEO, web analytics, and content analytics platforms • Comfortable applying AI to brand, content, and creative work • Strong project management skills • Comfortable balancing strategic thinking with hands-on execution

🏖️ Benefits

• Remote-first culture • Three weeks of vacation (starting year one) • Wellness days and holidays • Parental leave • Generous benefits package • Monthly tech stipend • Recognition and career development opportunities • Competitive compensation • Lightspeed learning opportunities • Inclusive, high-growth work environment

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