Social Media Manager

🔥 1 minute ago

🏈 Ohio – Remote

🏈 Ohio – Remote

💵 $67k - $107.2k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Cengage Group

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

📚 Education

🛍️ eCommerce

☁️ SaaS

💰 Private Equity Round on 2023-06

Education • eCommerce • SaaS

Cengage Group is a global education technology company dedicated to enhancing learning experiences. With over 100 years of service, Cengage provides affordable and high-quality digital products and services that help learners become job-ready. Their offerings support various educational goals, including reskilling, upskilling, degree attainment, and language learning, ensuring access to quality education for individuals of all backgrounds and abilities.

📋 Description

• Develop and implement a comprehensive social media strategy aligned with brand and marketing goals • Assess and evaluate social media calendars across business units to determine best-fit content for master brand social channels • Assist in development and maintenance of the master-brand social content calendar • Plan, create, and publish engaging content across LinkedIn, Instagram, Facebook, X, and TikTok • Handle day-to-day social media operations, including content calendars and posting schedules • Monitor social channels, respond to comments and messages, and foster audience engagement • Analyze performance metrics and optimize campaigns to improve reach, engagement, and conversion • Collaborate with creative teams, copywriters, and marketing stakeholders to produce content • Partner with internal teams to amplify campaigns, events, and key initiatives • Stay current on social trends, emerging platforms, and best practices • Handle paid social campaigns with media teams, including targeting and performance tracking • Ensure brand consistency across social media channels • Track competitor activity and identify opportunities for differentiation • Handle multiple projects and deadlines in a fast-paced environment

🎯 Requirements

• Bachelor’s degree in Marketing, Communications, or related field (or equivalent experience) • Minimum of 5 years of experience leading social media for a brand • Confirmed experience developing and implementing social media strategies and campaigns • Strong understanding of platform algorithms, trends, and standards • Experience with social media management and analytics tools (e.g., Sprout Social, Hootsuite, native insights) • Basic knowledge of paid social media advertising and campaign optimization • Excellent writing, editing, and storytelling skills • Strong analytical skills with the ability to interpret performance data and recommend improvements • Exceptional organization, time management, and multitasking abilities • Strong collaboration and communication skills

🏖️ Benefits

• Comprehensive and rewarding Total Rewards package designed to support and empower employees • Reasonable accommodations for qualified individuals with disabilities, including during the job application process