Senior Manager, Global Media Solutions – Measurement Strategy

🔥 1 minute ago

🇺🇸 United States – Remote

💵 $70k - $80k / year

⏰ Full Time

🟠 Senior

👔 Manager

👻 Ghost score 0%

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Circana

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

🤝 B2B

💼 Consulting

B2B • Consulting

Circana is a market research company that specializes in measuring and accelerating demand for brands. They utilize big data and an AI data-visualization platform to tackle complex business challenges, guiding clients through innovation and meeting consumer demand. With over a century of combined experience from their legacy as IRI and NPD, Circana serves more than 7,000 global brands and retailers, providing insights into both online and in-store purchasing behavior. Their expertise is recognized by prominent media outlets including Bloomberg, CNBC, and The New York Times.

📋 Description

• Craft and lead strategic initiatives and plans to unlock measurement growth • Work with Executive Leadership to identify opportunities delivering maximum measurement value to clients • Serve as liaison to core business units across GM and CPG globally • Drive measurement product innovation and develop new partnerships • Collaborate with measurement and media experts, client teams, strategy teams, product, delivery, media, and Executive Leadership • Deliver measurement growth strategy and go-to-market plans for scaled growth • Drive innovative projects with product, delivery, and media teams • Execute complex client measurement pilots to assess feasibility • Track strategic initiatives across multiple measurement projects • Understand advertiser challenges in valuing return on investment and translate them into activation strategies • Drive projects targeting scaled measurement growth • Develop pilots and feasibility assessments to refine and support adoption of new solutions • Set strategic direction for enterprise measurement • Assess the competitive landscape and develop longer-term measurement portfolio strategy • Influence the product roadmap and communicate market needs • Partner with external industry teams to identify partnership opportunities and advancements • Develop business cases for new partnerships and product builds

🎯 Requirements

• Required Bachelor’s degree in Business, Marketing, Accounting, Business Strategy, Economics, Statistics or a related quantitative or marketing field • Detail-oriented, organized, and proactive task-management skills • Excellent written and verbal communication skills, with ability to tailor messages to varied internal and external stakeholders • Ability to thrive in a constantly evolving, agile environment • Advanced proficiency in Microsoft Excel and Microsoft PowerPoint • 3–5 years’ experience in the Media ecosystem, including CPG, Retail, Agencies, Research and/or Sales • Experience with insights and analytics in an account management role • Hands-on competitive analysis using quantitative and qualitative research • Experience analyzing industry trends across the media measurement landscape • Experience developing, synthesizing, and implementing strategic plans to achieve revenue growth goals • Experience with financial analysis and modeling, revenue analysis and projection, and data visualization • Problem-solving experience using Tableau and Power BI • Experience balancing and prioritizing multiple tasks • Excellent communication skills • Passion for measurement and analytics

🏖️ Benefits

• Paid time off • Medical insurance • Dental insurance • Vision insurance • 401(k) • Bonus pay • Flexible and accommodating work environment • Continuous learning and growth opportunities • AI-assisted screening disclosure • Background check conducted in accordance with local legislation