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Director, Growth Marketing

🕒 June 6

🌐 United States, Canada – Remote

infoinfo

🏄 California – Remote

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💵 $130k - $207k / year

⏰ Full Time

🔴 Lead

📈 Growth Marketing

Where this job comes from

Posted on Circle Medical - a UCSF Health Affiliate's careers page, not through a job board

First seen by Remote Rocketship June 6

Still open on Circle Medical - a UCSF Health Affiliate's site. Checked 10 hours ago.

Logo of Circle Medical - a UCSF Health Affiliate

Circle Medical - a UCSF Health Affiliate

11 - 50 employees

Founded 2018

🏥 Healthcare

💼 Consulting

🛡️ Insurance

Healthcare • Consulting • Insurance

Circle Medical is a healthcare service provider offering convenient and accessible primary care through video and in-person appointments. As an affiliate of UCSF Health, the company is focused on providing comprehensive care, including ADHD treatment, gender-affirming care, mental health support, sleep care, and much more. Circle Medical emphasizes a patient-friendly approach, allowing patients to verify insurance and book appointments easily via their app, ensuring they receive timely and appropriate care. The service is known for delivering top-rated care with a network of over 400 active providers across multiple states in the U. S.

📋 Description

• Lead and manage the team responsible for Circle Medical's consumer marketing strategy across email, SMS/phone-based outreach, web, social, and paid channels. • Develop and execute a comprehensive consumer paid advertising strategy. • Partner with Analytics on building monitoring and tracking mechanisms for continuous campaign refinement to maximize ROI. • Ensure a seamless, consistent, and cohesive patient experience. • Maintain brand voice that is warm, clear, and trustworthy. • Collaborate on the quarterly experimentation roadmap and deployment of various experiments. • Analyze performance metrics and derive actionable insights from data.

🎯 Requirements

• Familiarity with insurance-based healthcare models, RCM, or payer marketing • Experience with measurement-based care, outcomes marketing, or clinical quality reporting • Comfort with HIPAA-compliant marketing practices and healthcare advertising restrictions • Familiar with insurance plans and RCM

🏖️ Benefits

• Flexible vacation, sick leave, and 12 statutory holidays. • Medical, Dental, Vision, Disability, and Life insurance. • Mental health programs and an Employee Assistance Program (EAP). • RRSP/401(k) program with company match. • Annual reimbursement for eligible training and professional programs.

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