Subscription Growth Manager

Job not on LinkedIn

🔥 13 minutes ago

🏛️ District of Columbia, Washington – Remote

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💵 $80k - $100k / year

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Growth Marketing

🦅 H1B Visa Sponsor

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Logo of CAST

CAST

11 - 50 employees

Founded 1993

📱 Media

🛍️ eCommerce

🌍 Social Impact

Media • eCommerce • Social Impact

CAST is a network of daily local podcasts and newsletters that connect listeners with the cities they love. By providing smart, engaging content, CAST aims to foster curiosity and community engagement, making individuals more informed citizens. Currently operating in multiple cities, CAST is dedicated to enriching local news by delivering insightful stories and information directly to its audience.

📋 Description

• Own acquisition and subscriber journey. • Define the user journey to drive paid subscription conversion onsite and via email. • Help shape the structure and packaging of City Cast DC's subscription tiers and value proposition. • Develop robust lifecycle communications including welcome, retention, and winback series. • Partner with the City Cast membership manager to develop and run ad hoc membership campaigns across email, website, social and podcast messaging. • Partner with editorial and audience teams to promote subscriber benefits such as original paywalled content, member events, swag, etc. • Write or closely direct copy for all acquisition touchpoints including website, newsletter in-podcast CTAs. • Track and report on core subscription metrics: conversion rate, churn rate, LTV, and net subscriber growth. • Translate data into clear recommendations and share findings with key stakeholders. • Stay current on industry best practices around personalization, segmentation, and platform capabilities.

🎯 Requirements

• 2-5 years of experience in a consumer subscription business, with a very strong preference for media experience. • You should have worked on growth or lifecycle marketing, conversion-rate optimization or product marketing. • Solid grasp of subscription funnel economics — you know what moves conversion and retention rates and why. • Familiar with membership and CRM tools. • A strong, clear writer who can match a brand voice and craft copy that converts. • Data-informed mindset — able to interpret metrics and apply insights. • Able to manage multiple projects in a fast-moving environment. • Genuine enthusiasm for local journalism and the communities it serves.

🏖️ Benefits

• This position is full-time and remote, with excellent benefits. • Candidates based in the D.C. area are strongly preferred so they can collaborate closely with our local team. • City Cast is an equal opportunity employer committed to excellence through diversity, which involves attracting talented people from diverse backgrounds and traditions. • Read about our mission and core values here. • We encourage everyone to apply.

Apply Now

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