Marketing Account Manager

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🔥 1 minute ago

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Logo of Classic Vacations

Classic Vacations

201 - 500 employees

Founded 1978

🏨 Hospitality

📦 Logistics

🛍️ eCommerce

Hospitality • Logistics • eCommerce

Classic Vacations is a leading luxury travel provider specializing in personalized vacation experiences for travel advisors. Established in 1978, the company offers a robust multi-destination booking platform, simplifying the travel planning process while ensuring high-quality service and exclusive offers. From luxurious resorts to unique excursions, Classic Vacations curates exceptional experiences across top destinations worldwide, making it a preferred choice for discerning travelers.

📋 Description

• Serve as the primary marketing point of contact and strategic account manager for assigned hotel and tourism board partners • Develop annual supplier co-op marketing strategies and plans • Create customized marketing recommendations aligned with supplier needs, target audiences, destination positioning, seasonal opportunities, and luxury brand standards • Prepare and deliver supplier presentations and negotiate marketing opportunities and commitments • Identify incremental co-op investments, marketing packages, à la carte placements, educational programs, supplier promotions, and sales events • Support European supplier marketing initiatives alongside the Europe Supply team • Manage co-op marketing revenue goals, pipelines, forecasts, agreements, commitments, and financial reconciliation • Coordinate with Finance on invoicing, billing, revenue tracking, and reporting • Translate signed supplier marketing plans into campaign briefs, deliverables, timelines, and execution requirements • Coordinate multi-channel campaigns across email, websites, booking engines, social media, webinars, editorial content, and other approved programs • Monitor campaign readiness, performance, supplier outcomes, and proof of performance • Analyze supplier production, booking trends, market intelligence, and campaign results to develop strategic recommendations • Collaborate with Supply, Marketing, Sales, Marketing Operations, Creative, Digital, and Finance • Identify process improvements, commercial innovations, and additional supplier investment opportunities

🎯 Requirements

• Bachelor's degree in Marketing, Business, Hospitality, Communications, or a related field preferred • Equivalent relevant professional experience may be considered • Demonstrated professional experience in B2B marketing, strategic account management, supplier partnerships, co-op marketing, or related commercial marketing functions • Experience within luxury travel, hospitality, tourism, destination marketing, or travel distribution strongly preferred • Experience managing supplier or partner relationships, including marketing planning, strategic presentations, commercial discussions, and ongoing account engagement • Ability to develop marketing proposals, identify revenue opportunities, negotiate partner commitments, and manage assigned commercial targets • Experience coordinating multi-channel marketing campaigns involving internal execution teams, external partners, and multiple deadlines • Experience maintaining revenue pipelines, preparing forecasts, tracking commitments, or supporting marketing-related financial reporting • Ability to manage multiple priorities, projects, and stakeholder relationships in a fast-paced environment • Strong understanding of B2B marketing strategy, strategic account management, supplier-funded marketing programs, and commercial partnership development • Knowledge of luxury travel distribution, hotel partnerships, tourism boards, destination marketing, and the Travel Advisor marketplace • Proficiency with Canva, Microsoft 365, Smartsheet, WordPress, and relevant marketing, reporting, and collaboration tools • Strong analytical skills and ability to interpret booking and production data, marketing performance indicators, supplier feedback, and commercial trends • Strong written and verbal communication, presentation, negotiation, and influencing skills • Highly organized and detail-oriented, with project management, time management, and follow-through capabilities • Willingness and ability to travel as business needs require

🏖️ Benefits

• Comprehensive benefits package including medical, dental, and vision insurance • 401(k) with company match • PTO • Paid holidays • Exclusive travel industry perks • Work-life balance • Opportunities for personal and professional growth • Flexible work arrangements to meet business needs

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