Associate Director, Paid Social

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $113k - $134.5k / year

⏰ Full Time

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

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Code3

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2013

🍽️ Food & Beverage

📦 Logistics

💼 Consulting

Food & Beverage • Logistics • Consulting

Code3 is a digital marketing agency that specializes in creating connections, igniting creativity, and fueling commerce to propel business growth. With expertise in paid search, paid social, streaming and online video, and more, Code3 offers comprehensive solutions to enhance brand and creative strategy. Their services include scalable creative production, tech and web development, and influencer strategy, providing a full-stack solution for brands to drive growth, especially on platforms like Amazon. Code3 focuses on industries such as Food & Beverage, Retail & Fashion, and Home & Entertainment, tailoring their strategies to each unique sector. The agency prides itself on integrating technology and data-driven strategies to exceed client goals, making them a partner in brand growth and recognition.

📋 Description

• Independently lead paid social strategy, performance, and client relationships across a portfolio of accounts • Oversee full-funnel media planning, creative strategy, testing, measurement, and ongoing optimization • Serve as the senior paid social expert and trusted strategic advisor for assigned clients • Lead strategic conversations, navigate performance challenges, and deliver proactive, data-backed recommendations • Audit accounts, build campaigns, troubleshoot technical issues, diagnose performance trends, and implement optimizations • Lead, mentor, and develop senior strategists and media buyers • Establish clear expectations, provide actionable feedback, and foster accountability and continuous improvement • Ensure operational excellence across campaign activation, QA, pacing, budget management, reporting, and client communication • Proactively identify risks and resolve challenges before escalation • Collaborate with Paid Social Directors and cross-functional teams on creative innovation, testing strategies, and measurement best practices • Contribute insights and knowledge sharing across the broader paid social practice

🎯 Requirements

• 6+ years of paid social experience • Agency experience independently leading strategy, performance, and client relationships across multiple accounts • Strong background working with eCommerce and/or CPG brands • Proven track record developing and executing full-funnel, performance-driven paid social strategies • Expertise in customer acquisition, creative effectiveness, audience strategy, testing, optimization, and measurement • Experience with eCommerce KPIs such as ROAS, CAC, and LTV and/or CPG measurement approaches such as brand lift, sales lift, and incrementality • Advanced hands-on expertise across major paid social platforms, particularly Meta and TikTok • Strong working knowledge of Pinterest, Snapchat, YouTube, Reddit, and emerging platforms • Ability to independently build and optimize campaigns, audit account structures, troubleshoot technical issues, and develop actionable performance strategies • Proven experience managing and mentoring paid social teams • Exceptional written, verbal, and presentation skills • Experience independently leading client relationships and delivering strategic recommendations • Strong understanding of creative strategy, testing methodologies, attribution, and performance measurement • Advanced Excel skills, including required pivot tables • Experience with eCommerce analytics and attribution platforms such as GA4, Northbeam, or Triple Whale is preferred • Relevant platform certifications are a plus • All candidates who receive an offer must successfully complete a background check

🏖️ Benefits

• Remote-first workplace designed to support flexibility and connection • Comprehensive medical, dental, and vision benefits • Generous retirement program • Thoughtful parental leave and return-to-work program • Flexible Time Off • Sabbatical opportunities • Paid holidays • Quarterly Company “Recharge” Days • Holiday closure in December • Ongoing learning and development opportunities • Transparent DEIB practices • Company bonus based on company and client success

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