Merchant and Commercial Strategy

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🔥 12 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🟠 Senior

🔴 Lead

👻 Ghost score 24%

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Comfrt

WebsiteLinkedInAll Job Openings

51 - 200 employees

🍽️ Food & Beverage

🏥 Healthcare

✈️ Travel

Food & Beverage • Healthcare • Travel

Comfrt is a direct-to-consumer apparel brand and Shopify-based e-commerce retailer focused on comfort-first clothing. The company sells hoodies (including slightly weighted hoodies marketed for anxiety relief), loungewear, blankets, travel gear, kids and pet items, and accessories, and operates an ambassador program and mobile app. Its messaging emphasizes cozy, functional, lifestyle apparel and DTC online sales.

📋 Description

• Own merchandising strategy for assigned product categories, including assortment planning, line architecture, SKU productivity, pricing, and seasonal product flow • Partner with Product Development to translate the product roadmap into commercially successful assortments • Develop category strategies balancing innovation, hero products, replenishment, and new product introductions • Optimize product assortments across DTC, retail, wholesale, marketplaces, and international channels • Lead commercial strategy for product launches and develop go-to-market plans with Marketing • Develop commercial product briefs covering customer value propositions, hero products, pricing strategy, launch sequencing, and key selling messages • Collaborate with Product, Marketing, and Creative on product storytelling, campaign priorities, launch calendars, and promotional strategies • Ensure each product launch has a cohesive merchandising, marketing, and channel strategy • Own category performance, including sales, gross margin, inventory productivity, turns, sell-through, markdown risk, and profitability • Partner with Planning and Finance on inventory investment, forecasting, pricing architecture, retail positioning, and promotional cadence • Analyze business performance, customer insights, and competitive trends to recommend assortment, pricing, and commercialization strategies • Develop channel-specific assortment and merchandising strategies across customer touchpoints • Partner with eCommerce to improve digital merchandising, product presentation, category navigation, and conversion • Recommend product positioning and assortment strategies by channel, geography, and customer segment • Serve as commercial partner to Product Management throughout the product lifecycle • Collaborate with Product, Planning, Finance, Marketing, Creative, eCommerce, Retail, and Operations • Translate customer feedback, sales data, returns, and market trends into actionable recommendations • Build customer-centric assortments and improve category performance, gross margin, channel performance, and launch execution within the first 6–12 months

🎯 Requirements

• 7+ years of merchandising, category management, or commercial strategy experience within a high-growth apparel, footwear, home, or consumer products business • Proven success developing assortments, driving category growth, and managing product performance across multiple sales channels • Strong experience in assortment planning, retail math, inventory management, pricing strategy, margin optimization, and financial analysis • Experience leading commercial go-to-market strategies and partnering closely with Marketing on product launches, campaigns, and product storytelling • Strong understanding of omnichannel merchandising, eCommerce, retail, and wholesale business models • Demonstrated ability to analyze customer insights, sales performance, and market trends to influence business decisions • Exceptional cross-functional leadership skills with experience partnering across Product, Marketing, Finance, Planning, Creative, and eCommerce • Highly analytical, strategic, and customer-focused, with the ability to balance creativity and commercial decision-making in a fast-paced, high-growth environment • Advanced Microsoft Excel, including Pivot Tables, XLOOKUP, Power Query, financial modeling, and retail analytics • Experience with ERP systems such as NetSuite, SAP, Microsoft Dynamics, Oracle, or similar • Experience working in Product Lifecycle Management (PLM) systems • Proficiency with merchandise planning and inventory management systems • Experience with business intelligence and reporting tools such as Power BI, Looker, or similar • Familiarity with eCommerce platforms such as Shopify Plus and digital merchandising tools • Experience with project management platforms such as Asana • Positive attitude with a team-first mentality • Flexible and adaptable in a fast-moving environment • Strong sense of urgency and accountability • Excellent organizational and communication skills • Ability to multitask and manage high workload volume • Strong follow-through and attention to detail • Self-motivated and solutions-oriented, especially in a remote work environment • Comfortable working in an evolving, high-growth environment • Demonstrates resilience, urgency, and ownership while maintaining a high standard of execution in a demanding environment • Ability to remain calm and productive under pressure • Proactive mindset with willingness to jump in wherever needed to support the team and business priorities • Hands-on, roll-up-your-sleeves mentality and ability to thrive in an entrepreneurial culture where speed, collaboration, and execution are critical

🏖️ Benefits

• Generous paid time off • Company-covered health insurance • 5% 401(k) match • Discounts on all Comfrt products • Fully remote work environment • Supportive, creative environment where ideas and growth are valued

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