Senior Lifecycle Strategist

Job not on LinkedIn

🔥 0 minutes ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $55 - $85 / hour

⏳ Contract/Temporary

🟠 Senior

👻 Ghost score 20%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 21 days.
• 6 open roles for a team of 11.

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CrucialPoint

WebsiteLinkedInAll Job Openings

11 - 50 employees

Founded 2019

📣 Marketing

🤝 B2B

🛍️ eCommerce

Marketing • B2B • eCommerce

CrucialPoint is a retention-focused marketing agency that specializes in precision Email, SMS, Loyalty, and Mobile App retention strategies for mid-market to enterprise consumer brands. They offer services across lifecycle marketing—email and SMS program management, loyalty program design, in-app messaging and push unification, pricing & discounting strategy, and technical audits & platform migrations (e. g. , Klaviyo). Their site highlights measurable outcomes (subscriber growth, revenue lift, YoY digital revenue growth) across verticals like home furnishings, health & wellness, fashion, and QSR, and emphasizes certification on leading marketing platforms.

📋 Description

• Own the retention strategy and roadmap for each account • Lead client strategy calls and present plans, results and recommendations • Turn audits and performance data into clear priorities • Lead strategy across multiple email service provider platforms • Direct an account pod comprising an account manager, marketing manager, designer, copywriter and implementer • Review work before it reaches the client • Work within company processes and tools • Use AI tools daily for analysis, planning and reporting

🎯 Requirements

• 7+ years in email, SMS and lifecycle marketing, with recent senior or lead experience • Multi-platform experience across ESPs such as Klaviyo, Braze, Customer.io, Salesforce Marketing Cloud, Iterable or others • Experience leading strategy for several brands at once, agency side or in-house • Comfortable presenting to founders and marketing leaders • Follow a defined process well and help the team stick to it • Already use AI tools in daily work • Based in the US or Canada • Work during US business hours

🏖️ Benefits

• Contract, part-time to start, with room to grow • Fully remote • Flexible part-time to full-time opportunity

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