Lead Director, Medicare Product Knowledge – Enablement

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Logo of CVS Health

CVS Health

10,000+ employees

Founded 1963

⚕️ Healthcare Insurance

🛒 Retail

🧘 Wellness

Healthcare Insurance • Retail • Wellness

CVS Health is a leading American healthcare company dedicated to improving health access and affordability. The company focuses on a comprehensive approach that includes health services, health insurance, and pharmacy benefits management. Through its subsidiaries, such as Aetna and CVS Caremark, CVS Health offers a range of services that facilitate wellness, condition management, and affordable prescription drug coverage. CVS Health operates neighborhood pharmacies, provides mail-order pharmacy services, and manages specialty medication programs, aiming to make healthcare convenient and accessible for everyone. Driven by a mission to connect people with essential care services, CVS Health is committed to fostering healthier communities and supporting the wellbeing of all individuals.

📋 Description

• establish and lead a new enterprise-wide knowledge enablement structure for IVL Medicare Advantage products • translate complex benefit designs and product strategies into clear, consumable guidance for non-technical audiences • partner with cross-functional teams—including Sales COE, Learning & Performance, Broker Communications, Care Management, Marketing, Operations, and Member Experience • serve as a direct partner to Sales COE, facilitating product strategy conversations across internal and external distribution channels • act as a trusted voice on Medicare Advantage IVL products • integrate sales and distribution insights into product positioning • partner closely with broker, agency, and field sales leadership • establish and oversee a knowledge management framework • ensure appropriate artifacts exist to communicate benefit intent, design rationale, and member impact • partner with Learning & Performance and other teams to inform training development • provide subject matter expertise on how Medicare products are marketed and sold • gather feedback from stakeholders, monitor effectiveness of enablement approaches, and adapt strategies to improve impact and adoption

🎯 Requirements

• 10+ years of progressive experience in Medicare Advantage product management, strategy, or related functions • deep knowledge of Medicare Advantage products, benefits, and regulatory requirements • proven ability to translate complex product details into clear, consumable communications and trainings • strong background in cross-functional leadership and enterprise collaboration • demonstrated experience in building new processes or functions from the ground up • exceptional written, verbal, and presentation skills, with a proven ability to engage diverse audiences • demonstrated experience working in Medicare sales, distribution, or go-to-market functions (e.g., Sales COE, broker/channel management, field sales, or marketing strategy) • deep understanding of Medicare distribution channels, including broker/agent models, call center, digital enrollment, and retail strategies • practical knowledge of the end-to-end enrollment experience, including how members evaluate benefits, interact with brokers, and make plan selection decisions

🏖️ Benefits

• medical, dental, and vision coverage • paid time off • retirement savings options • wellness programs • comprehensive benefits package

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